Our Story

Marco Bassetti

CEO Banijay Entertainment & Banijay Live 

CEO Bassetti oversees content powerhouse, Banijay Entertainment and live events business, Banijay Live. With an extensive premium catalogue that includes Survivor, Big Brother, PeakyBlinders, MasterChef, Rogue Heroes, Mr Bean, Love Triangle, Hunted, Black Mirror, Deal or No Deal, and The Fifty, the combined operations operate across 23 territories globally with a diverse, multi-genre portfolio that comprises 130+ production entities and a significant live events operation. With a strong track-record in the international content business, the entrepreneur’s television career took off in the early 1980s, as an executive producer for Mondadori’s Rete Quattro before moving to Mediaset. In 1986, he founded his own production company, La Italiana Produzioni, and a few years later, he set up Aran. Between 1994 and 1997, he was CEO of Pearson TV Italy and in December 1997, he started Endemol Italy, working as Managing Director and then President until May 2004, when he stepped down to dedicate more time to entrepreneurial activities in Italy and abroad. Still remaining on Endemol’s International Board, in October 2007, he returned to the Group as COO and in August 2009, was appointed President before taking over the responsibility of Group CEO. Stepping down in 2012, he then opened Ambra Multimedia before, in 2013, taking on the role of CEO at Banijay. It is under his leadership the collective businesses have grown to reach €3.3bn in revenues and €494m in EBITDA for 2023.