Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.
Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.

Tag Archive: Rashmi Bajpai

  1. LEGO® Masters Expands in Japan as Series Renewed for Second Season

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    Reality competition format LEGO Masters has been renewed for a second season by Tokyo Broadcasting System (TBS) in Japan, following a deal with Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment.

    TBS will produce and broadcast a five-part second season of the hit format to premiere on its network Channel 6 and streaming platforms TVer and U-NEXT from 23rd November.

    LEGO Masters is a globally popular competition format with the creative fun of LEGO play at its heart, with the format now ordered by a total of 20 international broadcasters across Europe, the US, Australia and Asia, while the first extension of the main show – LEGO Masters: Out of the Box – was announced last month.

    Originally created by Tuesday’s Child Television and the LEGO Group, Banijay Entertainment globally distributes the format and finished tape for the show, which sees pairs compete against each other to wow judges with awesome inspiring designs and brick builds.

    Michael Ebbesen, General Manager, LEGO Japan, said: ”LEGO Masters represents some of the most imaginative and creative interpretations of the globally iconic LEGO System in Play, and we’re thrilled to see a second season of it renewed in Japan. We hope it inspires and entertains builders in equal measure, and we can’t wait to see what the teams create from November onwards!”

     Aso Kunihiro, Producer of TBS, added: “Following a successful first season, LEGO Masters Japan will return with new contestants who will use all their skill and ingenuity to complete challenges and awe-inspiring builds. Season one ended with a victorious pair of students from the University of Tokyo and we hope to deliver a glimpse of their progress this year – as well as the moment when a new star is born.”

    Rashmi Bajpai, EVP Sales Asia, Banijay Rights, who negotiated the TBS renewal with her team, said: “LEGO Masters is a captivating global format that provides uplifting viewing for audiences worldwide. After a successful launch in Japan earlier this year, we are delighted this version will return to TBS this month in what we hope will be for many years to come.” 

  2. Banijay Rights Builds LEGO® Masters in Japan

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    Banijay Rights today announces a new adaptation for competition reality format LEGO Masters, with a landmark agreement confirmed in Japan.

    Tokyo Broadcasting System (TBS) will produce and broadcast a first season of the format – the third version to air in Asia following adaptations by MBC in South Korea and Shenzhen TV in China.

    Production is currently underway for the show, which will see pairs compete against each other to wow judges with awesome inspiring designs and brick builds.

    LEGO Masters is a firm hit globally, with this order following a recent coproduction between TV Markiza in Slovakia and TV Nova in the Czech Republic. The format has now been ordered by a total of 19 international broadcasters across Europe, the US, Australia and Asia. Originally created by Tuesday’s Child Television and the LEGO Group, Banijay globally distributes the format and finished tape for the show.

    Rashmi Bajpai, EVP Sales Asia, Banijay Rights, who negotiated the TBS deal with her team, said: “LEGO Masters is a masterstroke of a global format that continues to provide uplifting viewing to audiences worldwide. We’re thrilled to land this deal in Japan with our partners at TBS, in what is yet another milestone format negotiation for our company in Asia.”

    Kunihiro Aso, Producer, Contents Solution Department, TBS, added: ”I am very excited and honoured to produce the Japanese version of LEGO Masters, which will be a part of the worldwide mega hit series. I am looking forward to working with Banijay Rights and not only learn about the production of the show, but also closely examine the essence of creation behind it.”

    Michael Ebbesen, General Manager, LEGO Japan, said: “We are so excited that families in Japan will have an opportunity to enjoy this global phenomenon. LEGO Masters celebrates LEGO building at its very best – creative, ingenious, great teamwork and lots and lots of fun. We are looking forward to inspiring Japanese builders of all ages.”