Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.
Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.

Tag Archive: Bloody Game

  1. Banijay Entertainment Strengthens South Korea’s Bloody Game with New Dutch Adaptation

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    Content powerhouse, Banijay Entertainment, today announces the hit South Korean survival reality format, Bloody Game, originally created by MBC, is coming to the Netherlands. Produced by EndemolShine Nederland, part of Banijay Benelux, for RTL’s Videoland, the adaptation, known locally as Vals Spel, marks the fifth adaptation by a Banijay Entertainment label.

    Since its debut in South Korea, Bloody Game has become a travelling psychological hit, surging in popularity across the Nordics, where Banijay Entertainment has successfully adapted the title in Norway, Denmark, Sweden and most recently Finland, with Mastiff Norway, Nordisk Film TV Denmark and Banijay Finland respectively producing. The format has become a breakout streaming success, with record-breaking launches on TV2 Play and TV2 Echo in Norway and Denmark, and strong performance in Finland (MTV3) and Sweden (SVT). In Korea, its gripping gameplay across three seasons made it one of Wavve’s top drivers for new subscribers.

    Bloody Game is a fierce, high-stakes competition where one survivor walks away with a cash prize. Completely cut off from the outside world, they must outlast their rivals, withstand physical and mental challenges, forge strategic alliances, manipulate adversaries, and outmanoeuvre the group to avoid elimination.

    Banijay Entertainment represents the format in a number of markets.

    Rob van der Vleugel, Managing Director EndemolShine Nederland says: “The format’s intense mix of unexpected twists, social dynamics, and high-stakes competition has made Bloody Game a streaming success internationally, and our team has worked to create a version that captures that excitement featuring Dutch celebrities. We can’t wait to see how the Netherlands responds to this cunning and gripping reality series.”

    Helen Greatorex, Head of Format Acquisitions at Banijay Entertainment adds: “Bloody Game has proven itself as a bold, culturally resonant format, consistently cutting through in highly competitive markets. Having conquered all four Nordic territories, its arrival in the Netherlands signals the next phase of its international growth.”

    EndemolShine Nederland, part of Banijay Benelux, is known as the creative force driving some of the industry’s most well-known entertainment hits, like digital-first success Let’s Play Ball, large-scale competition Crossing Land, Sea and Air, this years streaming hit Beauty & The Geek and pioneering formats Big Brother and Deal or No Deal.

     

  2. South Korea’s Bloody Game Hits Fourth Nordic Market with Banijay Finland

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    Content powerhouse, Banijay Entertainment, today announces the hit South Korean survival reality format, Bloody Game, originally created by MBC, has now been adapted in all four Banijay Nordic markets. This newest version is produced by Banijay Finland for MTV3.

    This marks a milestone for the format, which has rapidly gained traction across the region, following record-breaking launches in Norway and Denmark, produced by Mastiff Norway and Nordisk Film and TV Denmark respectively. The Swedish deal with Meter/ Jarowskij and SVT, announced last week, also added further momentum to the format’s swift rise.

    In Norway and Denmark, Bloody Game became a major streaming hit on TV2 Play and TV2 Echo, outperforming well-known franchises among key demos. In Korea, its nail-biting storytelling became one of the top drivers of new subscribers on Wavve, Korea’s OTT platform across its three seasons.

    Bloody Game is a high-stakes competition reality series where one fierce survivor walks away with a grand cash prize. To win, they must outlast rivalrous competitors, who live together in a secret house, cut off from the outside world. Contestants face psychosocial and physical challenges, form alliances, manipulate rivals, and engage in strategic conspiracies to avoid elimination.

    Banijay Entertainment represents the format in nine European markets, including France, Germany, Italy, Belgium, the Netherlands and across the Nordics.

    Tatu Ferchen, CEO Banijay Finland says: “Bloody Game is a bold, psychologically charged concept and we’ve seen first-hand the proven strength in a market dominated by big-name reality brands. Packed with suspense and strategy, it is great example of how innovation can cut through.”

    Helen Greatorex, Head of Format Acquisitions at Banijay Entertainment adds: “Bloody Game has hit a cultural nerve in the Nordics, and completing the roll-out in Finland highlights the format’s adaptability and appeal. We’ve seen it outperform the competitors in the region, and this is testament not only to the format’s impact and scale, but also our creative teams on the ground. With strong momentum and interest across our labels, we expect further deals to follow.”

    Banijay Finland is known for delivering hit prime-time entertainment hits including Survivor Suomi and Temptation Island, as well as a slate of scripted successes like Murder in Hanko and Supporting Actor.

  3. South Korea’s Bloody Game Breaks Into Sweden with Meter/Jarowskij

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    Content powerhouse, Banijay Entertainment, today announces South Korean survival format, Bloody Game, originally created by MBC, has landed a first series commission in Sweden. This new adaptation is produced by Meter/Jarowskij, part of Banijay Nordic, for Sweden’s public broadcaster, SVT.

    This marks the third Nordic adaptation of the hit format, following breakout success in Norway and Denmark, produced by Mastiff Norway and Nordisk Film TV Denmark respectively. In both markets, Bloody Game became a streaming success, breaking records and outperforming well-known franchises among key demos. In Norway, it became TV2’s biggest streaming hit, while in Denmark, it ranked as the most-streamed reality show on TV 2 Play. In Korea, its gripping storytelling drew massive attention across three seasons and became one of the top drivers of new subscribers on the Wavve, Korea’s OTT platform.

    Bloody Game is a high-stakes competition reality series where one fierce survivor walks away with a grand cash prize. To win, they must outlast rivalrous competitors, who live together in a secret house, cut off from the outside world. Contestants face psychosocial and physical challenges, form alliances, manipulate rivals, and engage in strategic conspiracies to avoid elimination.

    Banijay Entertainment represents the format in nine European markets, including France, Germany, Italy, Belgium, the Netherlands and across the Nordics.

    Madelene Hansson, CEO of Meter/Jarowskij says: “Bloody Game pushes boundaries and taps into the raw emotional dynamics of competition, manipulation and survival. Nordic audiences have a strong appetite for socially charged formats that reflect human behaviour, and following its success in Norway and Denmark, we’re confident Swedish viewers will be gripped from the very first episode.”

    Helen Greatorex, Head of Format Acquisitions at Banijay Entertainment adds: “South Korea remains a hotbed of innovation and creativity, and Bloody Game is a proven example of how its storytelling travels globally. Its success in Norway and Denmark demonstrates the ability to engage audiences across platforms. With Meter/Jarowskij’s expertise, the Swedish adaptation will deliver impossible-to-look-away-from entertainment to SVT viewers.”

    Led by Madelene Hansson, Meter/Jarowskij is the creative force behind iconic local adaptations of global non-scripted brands MasterChef, Deal or No Deal, Fortune Hotel, SAS: Who Dares Wins, and original title creations,Double Up Love (w/t), Against All Odds, Wild Kids and Luxury Trap. Working with the best on and off-screen talent to acquire, adapt, produce, and deliver the hottest new international formats for the Swedish market, the label invests in local creativity to bring new, own-devised shows to the nation and beyond.

  4. Banijay Signs Bloody Game Deal with Korea’s MBC

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    Banijay, the world’s largest independent home to the best creative talent and IP, today announces it has acquired the exclusive multi-territory format rights to Bloody Game, an innovative new Korean format from MBC.

    Bloody Game is a competition reality series where one fierce survivor walks away with a grand cash prize. To win, they must beat their rivalrous competitors, who live together in a secret house and face a series of challenges with no contact from the outside world. To avoid elimination, the contestants use tactics, form alliances, or else engage in player-to-player conspiracies whilst competing in games. When evicted, they are sent to a secret room where they reside for the remainder of the game. Unless, however, they succeed in a final chance to return upstairs for the Bloody Game to continue with a hope to walk away with the prize.

    The deal will see Banijay represent the format in nine countries across Europe, with potential to be adapted in France, Germany, Italy, Denmark, Finland, Sweden, Norway, Belgium, and the Netherlands.

    The series launched in Korea in November last year, drawing subscribers to OTT channel WAVVE, who partnered with MBC on the show.

    Bloody Game has just been nominated for a C21 Format Award, with the winner revealed at MIPTV in Cannes. Also at the market, Banijay’s Carlotta Rossi Spencer will be speaking on a FRAPA panel titled ‘The Rise of International Partnerships and Co-Productions’ on Monday March 4th.

    Carlotta Rossi Spencer, Head of Format Acquisitions at Banijay says: “With real prize money on the line, the stakes are high in this uncompromising new survival game, where the winner takes it all. Packed with intriguing games and reality, Bloody Game brings the much-admired creativity of recent Korean dramas to the unscripted world. It is a bold show which explores important themes. It’s always brilliant to partner with producers around the world and bring their content to the global marketplace.”

    Jean Hur, Director of Format Sales at MBC says: “There are numerous survival formats out there, but MBC’s Bloody Game is above the rest, packed with unique twists to absorb viewers in each episode and action which unfolds beyond anything you could imagine. We hope the show will follow the global path of other Korean formats which have travelled the world.”

    This deal follows the recent news that Banijay’s Still Got It!, having landed an acquisition of an original, new factual entertainment format from South African prod-co Rebelintown.

    These formats join Banijay’s catalogue of over 4000 formats, beside flagship brands Survivor, Hunted, MasterChef, LEGO Masters and Big Brother, as well as the company’s portfolio of fresh new IP Starstruck, Limitless Win, The Courtship, Your Body Uncovered and more.