Banijay Production Media, previously known as Air Productions, was founded in 1993 by Nagui, one of France’s most popular hosts and a frequent winner of viewers’ choice awards. The company got off to a great start with the production of long-running live music show, Taratata, which continues to be broadcast over 30 years later. Building on its strong foothold in music-based programming, over almost three decades, the company has expanded its repertoire and it now stands as a premium producer of game and entertainment programming.
The company has produced French versions of many third-party titles, mostly with Nagui as host, including The Vault, Don’t Forget Your Toothbrush and Everybody’s Equal.
In recent years, the company has also developed a number of successful in-house formats for its primary broadcast partner, France 2. These include Hands Off, Chef!, Honey, The Exception and Let’s All Play.
Nagui can be seen daily on daytime television as the face of France’s longest-running game show, Hold on to Your Seat, and in an access slot with daily episodes of Don’t Forget the Lyrics.
The company has also diversified into fiction, with a short-form series, Previously, the prime-time one-off, 3 Femmes en Colère (3 Angry Women), as well as many new developments.