Tag Archive: Tinet Rubira

  1. Banijay’s The Money Drop Returns to Spain

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    Banijay today confirms Atrapa un millón (The Money Drop) has been commissioned for a new run byAtresmedia after a seven-year hiatus. Gestmusic, a Banijay Iberia company, will once again produce the format which returns soon to Spain.

     

    International hit-format, The Money Drop, is a high-stakes game show where a pair of contestants are given their prize at the start of the show – bundles of real cash. Just eight questions stand between them and their chance to take home the money. All they have to do is keep hold of it.

     

    Played out on the Drop – a fiendish device with four trapdoors, on which the answers to each question are displayed – contestants must correctly answer general knowledge questions if they want to retain their prize. As the questions get progressively harder, will the contestants be brave enough to place the money on one answer or play it safe and spread the wealth across several? If they put their money on the right trap, they could walk away with a life-changing sum of money, but if wrong, they will watch it fall into the void…

     

    Tinet Rubira, Managing Director of Gestmusic comments: “Having last produced The Money Drop in 2014, the revival will be everything the Spanish audience loved about the original show, with a new modern feel. Full of suspense and drama, you can’t help but become invested in the contestant’s journey.”

     

    Lucas Green, Global Head of Content Operations at Banijay says:The Money Drop consistently delivers high-quality entertainment with the core game show pillars of excitement and jeopardy that captivate audiences. Following a successful revival earlier this year in Israel, it’s fantastic to see another return, demonstrating the format’s timeless appeal.”

     

    Originally created in 2010 by Remarkable TV, part of Banijay UK, The Money Drop has been adapted in over 54 territories including the U.S. and France. In Poland, the 22nd season of Endemol Shine Poland’s show for TVP2 consolidated at +73% on slot average and the successful reboot in Israel returned after a decade off-air and its launch was up +53% vs slot average.

  2. Seniors Become Tech in Spain with Onliners and Old Timers

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    Gestmusic, a Banijay Iberia company, confirms it will produce Onliners and Old Timers (Canvi de Xip) in collaboration with Catalan Ministry of Culture for TV3. The new social experiment pairs tech-savvy millennials with older technophobes, as they attempt to enter the twenty-first century.

     

    In a short time, the pensioners will be introduced to the wonders of the worldwide web. For those that have fallen behind, the digital world can be very overwhelming, which is where charismatic shrewd millennials come in. They put their student through their paces as they master creating viral videos, reconnecting with family via videoconferencing and online shopping.

     

    This show was originally produced by Banijay UK’s Princess Productions and has been adapted by Endemol Shine Finland for Yle TV 1.

     

    Lucas Green, Global Head of Operations Comments: Onliners and Old Timers explores how different generations can learn from each other in an uplifting, engaging and humorous format. At a time when we are relying on technology and human connection more than ever, this experiment goes beyond a television show, as each generation will walk away with a new skill-set.”

     

    Tinet Rubira, Managing Director of Gestmusic says: “To millennials, the internet is a part of their daily routine as much as brushing their teeth, but it is not always a simple task to show the older generation how easy it can be to use technology. Funny, touching and revealing, this format sees cross-generational cooperation at its best.”

     

    Gestmusic has brought hit-shows to Spain for over three decades (Boom!, Ahora Caigo), and has created successful international hits such as Your Face sounds familiar, Operación Triunfo, and the recent success Top Gamers Academy, the world’s first gaming talent show with a strong digital presence via Twitch and Youtube. Gestmusic is also responsible for Banister, a streaming platform that has its own ticket sales and roadmap development, with a dedicated team who enable the publishing of concerts and streaming, as well as virtual audience.