Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.
Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.

Tag Archive: SBS6

  1. Banijay Entertainment says Let’s Play Ball with EndemolShine Nederland, Talpa Studios and Signal.Stream

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    Content powerhouse Banijay Entertainment today announces Let’s Play Ball, a giant new co-development from Banijay Benelux label, EndemolShine Nederland, Talpa Studios and Signal.Stream. Commissioned by SBS6, the eight-episode series will make its international debut in the Netherlands this summer, and will be co-produced by EndemolShine Nederland and Signal.Stream.

    A flagship new international format joining Banijay Entertainment’s pipeline, Let’s Play Ball is a larger-than-life physical game show, that becomes a wildly exhilarating race across regional terrains, with contestants rolling a gigantic ball as they go. Each episode features two celebrity-led teams navigating varied landscapes, from narrow city streets, to rivers and countryside meadows. What begins as a seemingly straightforward task unravels into comedic chaos and strategic gameplay, demanding quick-thinking, teamwork, grit and determination. Each team, captained by a celebrity, and joined by their friends or relatives, must adapt to the ever-changing terrain and escalating twists.

    Let’s Play Ball was originally piloted on YouTube via StukTV and drew over 1.2M views. Filming for the series will take place across the Netherlands, including Friesland, Utrecht, and Limburg. Conversations are already underway for international roll-out.

    James Townley, Chief Content Officer, Development, Banijay Entertainment, says: “Let’s Play Ball is a bold, scalable, and riotous format, that perfectly reflects our commitment to delivering fresh, escapist entertainment for broad audiences. Its proven online success demonstrates strong young-skewing viewership, and with non-scripted co-productions thriving, this collaboration exemplifies what Banijay Entertainment is all about, building partnerships to maintain and grow the best portfolio in the business.”

    Sil Geurtsen, Head of Development, EndemolShine Nederland says: “After the pilot’s success on YouTube with StukTV, we’re excited to scale it up, especially with the excellent Signal.Stream team. The game might sound simple, but rolling a gigantic ball across different landscapes serves as a catalyst for surreal and hilarious entertainment. This show has a distinctive visual identity, is high-energy, competitive and absolutely ludicrous – we think audiences will love it.”

    Wouter van der Pauw, Founder Signal Stream says: “At Signal.Stream, we test our ideas where it counts: in front of a real audience. Let’s Play Ball first ran as a pilot on our StukTV YouTube channel, giving us the chance to see what worked, what didn’t, and importantly, what made people laugh. Those learnings shaped the format into what it is now: a playful, high-energy race packed with chaos, surprises, and momentum.”

    Last year saw Banijay Entertainment launch over 250 new non-scripted formats, and Let’s Play Ball joins Banijay Entertainment’s globally renowned catalogue. The title will sit alongside new IP like AI Love You(Nordisk Film and TV) and Football Island (SimpelZodiak, Southfields);  next generation superbrands The Summit (Endemol Shine Australia), B-Prod’s The Fifty and Good Luck Guys; streamer launches  Celebrity Bear Hunt (co-produced by Banijay UK’s Workerbee, The Natural Studios and Talkback for Netflix), Building the Band (Remarkable Television for Netflix) and Last One Laughing UK from Zeppotron and Initial for Prime Video, created by Hitoshi Matsumoto and produced by Banijay Entertainment labels in 11 markets; and thriving superbrands like Big Brother, MasterChef and Temptation Island.

  2. TVBV, ITV and NOS Highlight Giro555’s Campaign ‘Together in Action for Ukraine’

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    Banijay today announces its Banijay Benelux label, TVBV will produce a show, in collaboration with ITV and NOS, for Giro555’s ‘Together in Action for Ukraine’ campaign. It will be broadcast on Monday 7th March at 8:30 pm on SBS6, RTL 4 and NPO1.

     

    Hosted by Chantal Janzen and Rob Kemps, the show will aim to raise as much money as possible for those affected by the humanitarian emergency. Throughout the evening Janzen and Kemps will be joined by other famous faces such as Dionne Stax, Britt Dekker and Hila Noorzai, who will all present from different locations around the Netherlands such as the Institute for Sound and Vision. Additionally, Jeroen Pauw and Eva Jinek will welcome guests to the studio.

     

    Peter Lubbers, CEO Banijay Benelux says: “We reach millions of people every day with the content we produce within Banijay Benelux labels. We know better than anyone what impact the stories we tell make on individuals, on groups, on an entire society. The situation that is deeply affecting and upsetting the whole world is an unimaginable reality for 44 million Ukrainians. As an organisation, we see it as a duty to take action.”

     

    Kees Zevenbergen, action chairman of Giro555 comments: “As aid organisations we are deeply moved by the enormous support expressed here in the Netherlands. A great signal of solidarity for the people of Ukraine and the many hundreds of thousands of refugees. They desperately need our support.”

     

    This production is part of a larger contribution from Banijay Benelux. From Monday 7th March all employees will be offered the opportunity to donate to the people of Ukraine. From that day onwards, the office in Amsterdam will have a special stand where you will receive a symbolic Ukrainian flag with each donation made to Giro555. The company has committed to doubling the total amount of donations raised from the employees. In addition, Banijay Benelux’s foundation, Banijay Benelux For Kids will also make a donation of 5,000 euros.