Tag Archive: Michelle Wasserman

  1. Banijay Rights Scores First Starstruck Deal

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    Banijay Rights, the global distribution arm of Banijay, today announces the first international adaptation of hit UK format Starstruck – with a landmark deal confirmed in South America.

    Following its successful launch to a consolidated 4.7 million viewers on ITV in the UK this year and a confirmed re-commission for a second series, Canal 13 in Chile will produce and broadcast a local version of the primetime extravaganza.

    The Chilean version will broadcast three days a week this month, with the deal brokered by Michelle Wasserman, SVP Latam, USH & Brazil, Banijay Rights.

    Created by Remarkable Entertainment (a Banijay UK company), Starstruck sees ordinary members of the public team up for the ultimate ‘superstar experience’, shedding their normal personas to become global icons, all courtesy of an elite team of glam and stylists overseeing an extraordinary on-screen transformation.

    Michelle Wasserman, SVP Latam, USH & Brazil, Banijay Rights, said: “Starstruck is one of the most ambitious and exciting formats to grace Banijay Rights’ 130,000+ hour catalogue, and evidently demand from broadcasters worldwide isn’t disappointing. With contestants transforming into megastars including Ariana Grande, Lionel Richie and more, we’re in no doubt this show will resonate strongly with viewers in Chile.”

    Launching #1 launch in its timeslot – and a hit with younger viewers (16-34) +61% above the slot average – Starstruck in the UK is hosted by Olly Murs with presiding judges Sheridan Smith, Adam Lambert, Beverley Knight and Jason Manford.

     

  2. Banijay Rights New Sales Structure in LATAM, Canada and German-Speaking Territories

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    Global distributor Banijay Rights, today announces its new sales structure in LATAM, Canada and German-speaking territories under the overarching leadership of CEO, Cathy Payne.

     

    In Latin America, Michelle Wasserman will be leading the charge in selling both finished tape and formats across the continent as SVP Latam, Brazil and US Hispanic. Long integral to the company’s formats business, she has orchestrated format sales for MasterChef into 13 countriesand 14 of My Name Is across the region, alongside managing over 40 format productions per year. Her remit will now expand to finish tape sales.

     

    Joining her in the Miami office is new hire, Ivania Zamora, who takes up the role of VP, Latam.

     

    Having handled the Latam and US Hispanic finished tape sales for the past ten years, Veronique Verges is joining the EMEA team as SVP German-speaking territories, Poland & Hungary. Now based in London, she will report to Tim Mutimer EVP, EMEA. Before transitioning out of her role in Latin America last month, Verges closed several high-value package deals with the likes of, Amazon, Turner and Discovery, surpassing 1600 hours.

     

    Elsewhere, Jane Rimer is officially announced as SVP, Canada. Since joining late last year, she has already completed significant deals including sealing the first iteration of Celebrity Big Brother in French Canada.

     

    Both Jane and Michelle, will report directly into Matt Creasey EVP Sales, Acquisitions and Coproductions – World (excluding EMEA).

     

    With a catalogue of 95,000 hours of multi-genre content, the Banijay Rights team has a wealth of top-quality programming available for audiences around the world. New series highlights for 2021 include crime drama Viewpoint, and gripping new action-drama RFDS: Royal Flying Doctors Service. Singing entrainment formats Fame Maker and A Star in the Star and popular factual returning hits Temptation Island, Lego Masters, and Wipeout.