MasterChef Archives

First-Ever MasterChef Creators Edition Launching in Brazil with YouTube

10th April 2025 9:48 am Comments Off

Content powerhouse Banijay Entertainment today confirms MasterChef Creators, a new production from Endemol Shine Brasil, in partnership with YouTube. Echoing Banijay Entertainment’s wider growth in branded entertainment and its efforts to bridge the gap between creators and creatives, the new extension is supported by LATAM Airlines. Comprising three episodes, it will air weekly from 6 May on the MasterChef Brasil YouTube channel.

A digital warm-up for the show’s upcoming linear season, the series builds on MasterChef Brasil’s significant online presence, uniting six of the country’s top food influencers to recreate iconic dishes in the famous kitchen. Under the supervision of judges Helena Rizzo, Henrique Fogaça, and Erick Jacquin, with hosts Fih and Edu (Diva Depressão channel), the winner will receive a grand prize of R$200,000.

Mare Leal, Director of Branded Content, Endemol Shine Brasil says: “The success of this format online, with millions of views and interactions, helps MasterChef Brasil expand its business opportunities. Creating this special edition with a major partner like YouTube further strengthens our brand’s journey. Moreover, it is an opportunity for brands to connect with the creators’ audiences and the engaged community of show fans, which in this edition, includes support from LATAM Airlines.”

Esly Paiva, Google’s Head of Content Projects, adds: “The partnership between YouTube and Endemol Shine Brasil stems from our Brand Solutions division’s ongoing mission to translate trends, and create relevant initiatives for brands and audiences. By featuring creators as both hosts and contestants in MasterChef Creators, we strengthen their connection with fan communities and the show’s followers. Additionally, we celebrate the growing trend of YouTube content consumption on connected TVs, by leveraging a classic television format. This project gains further strength with LATAM Airlines as a sponsor, recognising the value of the initiative and authentically connecting with the show’s concept, as we will see throughout the episodes.”

MasterChef is a multi-award-winning cookery format which has been changing lives for decades. Represented internationally by Banijay Entertainment, MasterChef was created by Franc Roddam and has been commissioned in more than 70 markets, with over 700 seasons aired around the world. To-date, MasterChef Brasil has run for 11 successful series on Band, and has enjoyed a number of successful spin-offs including last year’s newest iteration, MasterChef: Dessert Masters. It has also garnered an impressive social media community, attracting more than 25 million people to MasterChef Brasil digital content, with over 668,000 online mentions and over 7 billion organic impressions.

Endemol Shine Brasil is behind many of the region’s top unscripted and scripted series including The Wall (Globo, Telefe, Chilevisión, Canal 10, Caracol Televisión), All Together Now (Record TV, Caracol Televisión), Deal or No Deal (SBT), Family Food Fight (SBT, Amazon Prime), The Four (Record TV), and Dancing With The Stars (Record TV).

Banijay Entertainment Superbrands, MasterChef and Survivor, Heading to Germany

23rd October 2024 7:57 am Comments Off

Banijay Germany (part of content powerhouse Banijay Entertainment) today at MIPCOM Cannes announces its entertainment label, Brainpool, will produce MasterChef and Survivor, in partnership with AcunMedya, for German channel SPORT1.

MasterChef is a multi-award-winning cookery format which has been changing lives for decades. Setting out to find the nation’s best amateur cook, the show puts contestant’s culinary skills to the test as they battle it out to become crowned champion. Survivor is the original and best adventure reality format, testing the spirit of people who are marooned, with little more than the clothes on their backs and their own animal cunning. As they catch their own food, build their own shelter and order their own society, castaways must compete in increasingly difficult tests of strategy and guile. Combining Brainpool’s extensive local expertise, with Acun Medya’s industry leadership, the companies aim to deliver top-tier content that resonates both locally and globally.

Shona Fraser, Managing Director Brainpool: “The Banijay Entertainment library is a wealth of bold, entertaining and highly adaptable formats, which we want German audiences to experience. I am personally a huge fan of both Survivor and MasterChef and am delighted they have found a new home with SPORT1 – we can’t wait to start production with Acun Medya and its incredible team!”

Ebru Atasav Tahranci, ACUNMEDYA Group CEO: “We are very excited to announce our partnership with Brainpool, bringing two powerhouse Banijay Entertainment formats – Survivor and MasterChef – to our channel SPORT1 in Germany. We are delighted for this collaboration that will contribute to SPORT1’s success by delivering exceptional entertainment for our audiences.”

Represented internationally by Banijay Entertainment, MasterChef was created by Franc Roddam and has been commissioned in more than 70 markets. With over 700 seasons aired around the world, MasterChef, is the world’s most successful cookery television format (Guinness World Records).

Created by Charlie Parsons, Survivor is a Banijay-owned format. With 50 adaptations, and over 400 seasons, it is one of the most successful reality formats of all time.

Brainpool, founded in 1994, is a leading production company in Germany. It boasts an impressive slate of titles including TV Total, Schlag den Star (Beat the Host), Die besten Comedians Deutschlands, NightWash and many more…

SPORT1 has been 50 percent owned by Acun Medya since the summer, and is looking for successful entertainment and sports entertainment formats as part of an extensive content offensive.

MasterChef: Dessert Masters Hits Sweet Spot for Brazil with First Adaptation

20th August 2024 12:10 pm Comments Off

Content powerhouse, Banijay Entertainment, today announces Endemol Shine Brasil, a Banijay Entertainment company, will produce MasterChef: Dessert Masters for Brazilian broadcaster, Band. The commisson marks the first international adaptation of the Endemol Shine Australia-created spin-off format. It will air in the market on 19 November 2024.

Behind hit shows including MasterChef Australia and Married at First Sight Australia, Endemol Shine Australia’s MasterChef: Dessert Masters is the ninth spin-off of the global hit format. Launching on Network 10 in November 2023, it has already been recommissioned for a second season. Known locally in Brazil as MasterChef Confeitaria, it will premiere on Band in the same year MasterChef Brasil celebrates a decade on-air. The series will be hosted by Ana Paula Padrão with Henrique Fogaça, Helena Rizzo, Diego Lozano, and Erick Jacquin confirmed as judges.

MasterChef: Dessert Masters sees the country’s top pastry and dessert chefs go head-to-head in a range of challenging tasks, with the series concluding in the Grand Finale where the final three battle it out to be crowned champion. Promising excellence and high-calibre cuisine, the show blends precision and creativity to serve up drama as a host of professionals put their reputations on the line.

Nani Freitas, Chief Executive Officer, Endemol Shine Brasil, says: “Bringing this format to Brazil in the same year we celebrate ten years of MasterChef is a fantastic way to pay tribute to the success of the show here. We look forward to delighting the palate of our viewers with this new adaptation of the much-loved programme.”

Lucas Green, Chief Content Officer, Operations, Banijay adds: “Travelling beyond its home-territory of Australia, the MasterChef: Dessert Masters brand is growing its reputation as the home for elite culinary artists in this specialised medium. A celebration of excellence and innovation, this is a great addition to the MasterChef portfolio in Brazil, and we are eager to see the country’s top pastry chefs and chocolatiers in action.”

MasterChef: Dessert Masters now joins Banijay Entertainment’s vast catalogue of travelling formats, alongside recent hits like Good Luck Guys, Love Triangle, The Summit and The Fifty; and superbrands MasterChef, Big Brother and Survivor.

Represented internationally by Banijay Entertainment, MasterChef is the world’s most successful cookery television format (Guinness World Records) and was crowned Spin-Off Superstar in last year’s K7 report. Now commissioned across 70 markets, the life-changing show has aired over 700 seasons and more than 16,000 episodes to-date. Created by Franc Roddam and first launched in 1990, the superbrand is known and enjoyed across the globe.

Endemol Shine Brasil is behind many of the region’s top unscripted and scripted series including The Wall (Globo, Telefe, Chilevisión, Canal 10, Caracol Televisión), All Together Now (Record TV and Caracol Televisión), Deal or No Deal (SBT), Family Food Fight (SBT and Amazon Prime), The Four (Record TV), and Dancing With The Stars (Record TV).

Banijay Forges Strategic Alliance with Ágora Digital Ventures for MasterChef World

7th February 2024 12:24 pm Comments Off

Media and entertainment powerhouse, Banijay, today announces a landmark agreement with Ágora Digital Ventures, the proprietors of the highly successful culinary app, MasterChef World. This strategic collaboration marks a significant step in their partnership, with Banijay securing a substantial stake in the offering.

The new alliance will accelerate the expansion of MasterChef World into new territories, utilising Banijay’s expansive global reach and profound expertise in the media and entertainment sector. The primary objective is to extend the reach of the app, currently available in Spain, to a broader international audience, encompassing the 70 territories where MasterChef has been produced.

With a focus on the ongoing growth of MasterChef World in Spain, the app has already achieved close to 300,000 downloads, showcasing a consistent increase in its user base. Renowned chefs from MasterChef, and regular updates, have significantly enriched the culinary experience for users, positioning this app as a unique all-year-round content and entertainment platform for the brand to interact with its fanbase beyond the show.

MasterChef is the world’s most successful cooking format (Guinness World Records). Now commissioned across 70 markets, the life-changing show has broadcast more than 10,000 episodes to-date and in 2021, aired its milestone 500th season globally since its reboot in 2005. Created by Franc Roddam, and first launched in 1990, the show is a super brand known and enjoyed around the world. The MasterChef format and finished programmes are represented internationally by Banijay.

MasterChef Hits 70 Markets

20th December 2023 10:19 am Comments Off

Media and entertainment powerhouse Banijay today announces global cookery hit MasterChef has reached 70 international adaptations, with two new versions set for Serbia and Malta.

Serbian broadcaster TV Prva will produce a first season of the world-famous factual entertainment format to air this month, bringing together local amateur cooks all keen to show the country they have what it takes in the kitchen.

Meanwhile, PBS-owned TVM in Malta will launch a new adaptation of the format in February 2024, with Greatt on board as local producer. Both agreements were brokered by Banijay’s global distribution arm, Banijay Rights.

Claire Jago, EVP Sales and Acquisitions – EMEA, Banijay Rights, said: “To reach 70 territory commissions is a significant milestone for us at Banijay and we’re incredibly proud this world-beating format continues to grow its influence worldwide. We can’t wait for our Serbian and Maltese production partners to deliver tantalising new versions of this global family favourite.”

MasterChef is the world’s most successful cookery television format (Guinness World Records) and earlier this year, K7 crowned it the Spin-Off Superstar, with its eighth spin-off, MasterChef: Dessert Masters, launching in Australia last month. Now commissioned across 70 markets, the life-changing show has broadcast more than 10,000 episodes to-date and in 2021 aired its milestone 500th season globally since its reboot in 2005. Created by Franc Roddam and first launched in 1990, the show is a super brand known and enjoyed around the world.

The MasterChef format and finished programmes are represented internationally by Banijay.

Banijay Brands Partners with ZURU for MasterChef Mini Range

23rd November 2023 9:31 am Comments Off

Banijay Brands, the commercial arm of media and entertainment powerhouse Banijay, today announces it has partnered with leading toy and consumer goods company, ZURU, to launch a new MasterChef Mini Brands collectables range.

ZURU is one of the largest toy companies in the world, and the creator of Mini Brands, a global phenomenon, shipping over 1.5bn units over the last two years. This new partnership will see a range of miniature MasterChef dishes, to create Mini versions at home, available online and in stores. In addition, the collection will expand into a broad range of mini home products based on the hugely popular MasterChef Arovo range.

Alice Bernardi, Director of International Brand Licensing, Banijay Brands says: “MasterChef has a broad global fanbase and this new range will cater to our younger audiences and the MasterChef champions of the future. ZURU is a great partner with its products promoting quality, innovation and creativity – values which are synonymous with the MasterChef brand.”

The multi-award winning, iconic cookery show, created by Franc Roddam, has been wowing global audiences for more than thirty years. There were 56 productions in 2022 – its best year yet. With more than 90 licensees around the world, the MasterChef brand extends into a huge range of successful commercial activities from an extensive range of consumer products, publishing, and the world can engage with MasterChef through live experiences such as cruises.

Banijay UK Appoints Leon Wilson as CEO of Shine and Zeppotron

16th November 2023 10:10 am Comments Off

Ex Talkback and Thames Managing Director and Co-Founder of Great Scott Media, Leon Wilson, has been appointed by Banijay UK CEO Patrick Holland as CEO of Shine and Zeppotron.

This announcement follows the news earlier this month regarding Shine TV’s Managing Director Jon Swain’s decision to step down from his role at the end of the year.

This overarching, executive role is tasked with the management of Shine, developing and broadening the range of its original IP, as well as overseeing its established slate including BBC’s MasterChef super-brands, Hunted and Celebrity Hunted and new Channel 4 streaming hit, Banged Up.

Leon will work with Creative Director Tim Whitwell, MasterChef Executive Producer David Ambler and the wider Shine team as the company continues to expand across streamers and broadcasters within factual, reality and entertainment.

Meanwhile, Zeppotron Managing Directors Ruth Phillips and Peter Holmes will work closely with Leon as they push into the streamer market and establish their exciting new slate of comedy/ents/reality formats to sit alongside their existing much loved brands such as BBC One’s Would I Lie to You? and Channel 4’s 8 Out of 10 Cats Does Countdown.

Patrick Holland, CEO Banijay UK said of the appointment; “As well as being a brilliant creative, Leon has phenomenal amounts of energy, enthusiasm, and insight. I’m so delighted that he’s chosen Banijay for the next chapter of his impressive career and I know that the teams in Shine and Zeppotron will benefit greatly from his expertise.”

Leon Wilson added; “I can’t wait to start in this new role and work with the fantastically talented teams at Shine and Zeppotron. I love prisons, being hunted, eating, lying and four fifths of cats … as well as winning new commissions. It’s literally a dream come true.”

Leon was Managing Director of Talkback, followed by Managing Director of a combined Talkback and Thames between 2013 and 2019.

During this time, he consistently grew the businesses’ turnover and won a raft of new business; creating, selling and overseeing shows including Too Hot to Handle (Netflix), Harry’s Heroes: The Full English (ITV1), multiple Leigh Francis projects (Celebrity Juice, Through The Keyhole, and The Keith & Paddy Picture Show), Alan Carr’s Epic Gameshow (ITV), Jon Richardson’s Ultimate Worrier (Dave) and Your Face or Mine (Comedy Central).

Most recently, Leon founded Great Scott Media with Ed Sleeman backed by All3 Media. The indie quickly grew a yearly turnover to £14m, with commissions including Love Trap (C4) and 10-part Netflix reality series Dated & Related. Earlier in his career, Leon worked on The Graham Norton Show, Dame Edna, Fantasy Football and The Friday Night Project.

Leon takes up the role at the end of the month and will report to Patrick Holland.

Banijay Brands Extends MSC Cruises’ MasterChef Partnership

25th April 2023 5:11 pm Comments Off

Banijay Brands, the commercial arm of content powerhouse Banijay, today announces it has extended its partnership with MSC Cruises, the Swiss-based world’s largest privately-owned cruise company, for its immersive entertainment MasterChef experiences.

The MasterChef at Sea and MasterChef at Sea Juniors onboard cooking programmes mirror the global TV phenomenon, incorporating elements of the most popular iterations of the show from around the world. Participants of all ages have the opportunity to put their culinary skills to the test against other guests in a two-stage competition, guaranteed to keep the entire family entertained.

Alice Bernadi, Director of International Brand Licensing, Banijay Brands, says: “MasterChef is a timeless brand with enduring popularity on-screen and beyond, and an ever-growing, global portfolio of products and experiences. An iconic and globally-loved show, the onboard programmes have proven incredibly successful with guests, and we are pleased to continue our partnership with MSC Cruises.”

Steve Leatham, Global Head of Entertainment at MSC Cruises, says: “We are delighted to further extend our partnership with MasterChef at Sea, a globally recognised brand, combining our passion for food with entertainment and continuing our commitment to offer enriching and immersive experiences for our guests of all ages.”

Created by Franc Roddam, the MasterChef format and finished programmes are represented internationally by Banijay. The multi-award winning, iconic cookery show has been wowing global audiences for more than thirty years, with 56 productions in 2022 – its best year yet. Crowned the most successful cookery television format by Guinness World Records, over 60 adaptations have aired in 250+ different territories.

Banijay Owned Endemol Shine Brasil Celebrates 15 Years

22nd November 2022 10:11 am Comments Off

Endemol Shine Brasil, the top independent production company in the world’s sixth most populous nation, is celebrating its 15th anniversary this month and enjoying record success.

A division of Banijay, the world’s largest producer and distributor of international content, Endemol Shine Brasil produced a record number of original series in 2021 and is set to top that level of production this year with shows across leading Brasilian broadcast, cable and streaming platforms.

The studio currently produces hits for Globo, Netflix, HBO Max, Band, Discovery Home & Health, Record, MTV, GNT and numerous other outlets. And it’s behind such hit series as Love Is Blind, MasterChef, Survivor, All Together Now, Rio Shore, The Rolling Kitchen, Iron Chef, Extreme Makeover: Home Edition, The Wall, Masked Singer, Queen Stars and recently launched MasterChef+.

Endemol Shine Brasil was recently honored as the top production company in the nation at the Caboré Awards and two of its series, The Masked Singer Brasil and The Bridge Brasil, were on the shortlist for the prestigious Rose d’Or Award. In 2022, Endemol Shine Brasil will have produced more than 20 original series, up 21% vs. it’s 2021 output.

Five years ago, Endemol Shine Brasil launched a branded content team and the studio has now successfully developed and produced original series with leading brands such as Pantene, Stella Artois, Beats, Skol, Budweiser, Samsung, and many others.

In addition to content with major brands, Endemol Shine Brasil has a licensing department with over 300 licensed products from many of Banijay’s top series, including Masterchef Brasil, Peaky Blinders, Simon’s Cat, Black Mirrorand more.

Nani Freitas, CEO of Endemol Shine Brasil, stated that the production company, upon opening its doors in 2007, was only responsible for licensing formats. Years later, it started to produce and adapt its own and third-party content and soon established itself as a leading production house, offering a wide variety of audiovisual services for numerous outlets.

“We’ve enjoyed 15 years of experience in a market that offers excellent business opportunities,” says Freitas. “We’ve established our position in Brasil by standing out for the excellence of our services, delivering high-quality productions in all genres we produce, be they talent shows, games, gastronomy or relationships. We celebrate these 15 years with great pride.”

Attentive to market trends and movements, Endemol Shine Brasil has also been working closely with its network, streaming and brand partners to support its content on social media. MasterChef Brazil social platforms, managed by Endemol Shine Brasil, currently have 3.4 million followers on Instagram, 2.4 million followers on Facebook, 1.65 million followers on Twitter, 4.47 million subscribers on YouTube and approximately 10 million minutes consumed, surpassing one billion views.

Brazilians spend, on average, almost eight hours a day on broadcast, pay TV, video games and streaming – more than twice the global average of 2 hours and 55 minutes, according to Kantar Ibope.

Banijay Brands Cooks Up MasterChef Match-3 Mobile Game

17th October 2022 9:41 am Comments Off

Banijay Brands, the commercial arm of international content producer and distributor Banijay, today announces the full launch of new mobile game, MasterChef: Cook & Match, in partnership with developer, Qiiwi Games.

Available to download for free on iOS and Android, MasterChef: Cook & Match is a match-3 puzzle game with a story driven narrative. The game takes players through the trials and tribulations of the MasterChef competition, from entering the doors for the first time, all the way through to the grand final. Along the way, players must complete match-3 puzzles to progress and present their dishes to the judges.

Lex Scott, Commercial Director, Banijay Brands says: “MasterChef is an iconic brand which is known to millions around the world. The unique combination of gameplay and storytelling in MasterChef: Cook & Match will appeal to fans of the show and avid mobile gamers alike.”

Created by Franc Roddam, the MasterChef format and finished programmes are represented internationally by Banijay. The multi-award winning, iconic cookery show has been wowing global audiences for more than thirty years, with 49 productions in 33 territories airing last year alone. Crowned the most successful cookery television format by Guinness World Records, there have been more than 60 local versions to-date, over 10,000 episodes and last year MasterChef aired its 500^thseason worldwide.

With more than 90 licensees around the world, the MasterChef brand extends into a huge range of successful commercial activities. In addition to gaming, millions of consumer products have sold globally, the extensive publishing range has proved lucrative, and audiences around the world can engage with MasterChef through live experiences from restaurants to cruises and tours.

MasterChef: Cook & Match is available now to download at:

Google Play

Apple App Store

Banijay Rights Turns to Tubular Labs for Video Intelligence Across its Global Portfolio of Programming

21st July 2022 2:50 pm Comments Off

Tubular Labs, the leader in global social video intelligence and measurement, today announces a partnership with Banijay Rights, the global distribution arm of TV production powerhouse Banijay.

With a multi-genre portfolio of over 130,000 hours of standout programming, Banijay Rights is using Tubular Labs to gain a better understanding of the company’s social media content strategies and commercial return on investment.The team is already using Tubular’s Intelligence products for forward planning, trend identification, data wrangling and competitor benchmarks across all major markets.

With hundreds of hours of content being uploaded every minute, media distribution companies like Banijay Rights are best prepared to utilize Tubular’s massive data set at scale to better understand and plan against viewing behaviors and larger cultural trends. Tubular provides unique insight into the value of Banijay Rights’ audience through CPM measurement, unlocking the knowledge needed to scale social video investment globally.

“Tubular’s video intelligence platform is a key piece of Banijay Rights’ overall strategy to expand its global footprint in the digital space and consolidate our position as a market leader, better preparing us for identifying key trends across other means of digital distribution including FAST channels,” said Shaun Keeble, VP Digital, of Banijay Rights.

With Tubular, Banijay Rights gains greater visibility into the cultural impact of its international content encompassing titles from Banijay’s 120+ in-house labels and a number of third-party producers across drama, comedy, entertainment, documentary, reality and family genres, along with theatrical programming. Measuring how its content stacks up versus its own videos and competitive media properties fuels smart decision-making for Banijay that increases content importance for advertisers and audiences alike. Below are some examples of insights gathered from Tubular Labs:

Banijay’s Mr Bean channel ranks among the top 10 British Entertainment creators on YouTube (May 2022). Across all Mr Bean channels, Banijay garnered 2.7B views on YouTube and 3.3B views on Facebook in the last 365 days.

The top Mr Bean video alone has received more than 300M views, which makes it one of the top 15 most watched Facebook videos uploaded that year.

Another popular Banijay channel, MasterChef World, is currently the #2 global Food & Drink media creatorbased on YouTube views (May 2022). Across all MasterChef channels, the videos reached more than 3B views on YouTube in the last 365 days.

MasterChef’s videos about regional cuisine are performing particularly well, compared to the category benchmark: MasterChef’s regional cuisine videos gathered 262k views per video in the first 30 days after upload, vs. the category benchmark of Food & Drink media creators with 154k V30 views.

Survivor is the #1 most viewed entertainment channel in Turkey (May 2022) with over 100M views. In the last 365 days, the channel reached 1.1B views on YouTube.

“On a global scale viewing behavior, programming and trends are shifting as more and more audiences move to social and connected TV formats to get their entertainment. This shift creates a need for publishers, distributors, and brands to change the way they measure and deliver programming to audiences,” said Greg Coleman, CEO of Tubular Labs. “Banijay Rights is responding to the evolution of culture and its impact on media and entertainment with video intelligence as a key ingredient in its next chapter of growth.”

Brazil Stirs Up MasterChef Senior for Band

11th July 2022 12:48 pm Comments Off

Endemol Shine Brasil, a Banijay company, today announces that brand new iteration, MasterChef Senior, known locally as MasterChef+, is set for Band. The commission follows the success of the MasterChef Senior specials, produced by Shine Iberia for La 1.

The latest MasterChef spin-off showcases the culinary skills of the older generation, and is a celebration of their experience, resilience, and knowledge. The novice chefs aged 60 and above take to the infamous MasterChef kitchen to battle it out and create food to impress even the harshest critics. This commission follows the recently announced new iteration MasterChef: Young Talent, coming soon to Denmark and Norway.

Nani Freitas, CEO Endemol Shine Brasil adds: “The older generation will be able to show all their knowledge and passion for gastronomy, in addition to proving that the quality of their cuisine is extremely high. Only time will tell who will take home the MasterChef+ trophy. I’m very excited that Brazil will now have four different versions of MasterChef!”

Lucas Green, Global Head of Content Operations at Banijay comments: “Originally created by Shine Iberia at a time where we saw significant isolation in older generations due to the global pandemic, MasterChef Senior is a warm and wonderful celebration of family and cooking. MasterChef is an inclusive format that champions accessibility and talent from budding chefs old or young, and the addition of MasterChef Senior to our growing portfolio is testament to our innovative creatives who constantly explore new ways to expand the brand.”

Originally created by Franc Roddam, MasterChef is the most successful cookery television format (Guinness World Records), with 64 local versions to-date. MasterChef consistently attracts phenomenal audiences globally; most recently in Brazil the MasterChef season nine premiere was watched by over three million people and the hashtag #MasterChefbr was used 173 million times.

Originally airing as standalone specials in 2020 and 2021, MasterChef Senior in Spain, exceeded the slot average by over 60%.

The MasterChef format and finished programmes are represented internationally by Banijay.

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