Banijay Group is the world's largest independent content creation Group for television and multimedia platforms. Banijay Group is present in 16 territories.
Banijay Group is the world's largest independent content creation Group for television and multimedia platforms. Banijay Group is present in 16 territories.

Tag Archive: LEGO

  1. LEGO® Masters NZ Makes it 14

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    Banijay today announces Screentime New Zealand will produce a local version of LEGO Masters for TVNZ.

     

    The competition reality hit has now been picked up by 14 broadcasters globally, with New Zealand joining recently confirmed adaptations for Spain and Norway, and more major deals in the pipeline.

     

    Successful productions broadcasting so far this year include the US, which is currently on air, and proving a major success for FOX as the #1 show among younger viewers (P18-34) and teens, and its second-most streamed entertainment series.  The series three finale of LEGO Masters Australia in April dominated the ratings in all capital cities, broadcasting as the number one show of the day in all key demos. The format also had a spectacular debut run in the LEGO Group’s home market of Denmark in April, pulling in a 50.6% share for 15–34 year olds across the season.

     

    More than 2.5 million bricks are now making their way to Aotearoa, for the colourful and playful format set to air in 2022. LEGO Masters sees pairs undertake numerous challenges which test their creativity and building expertise. LEGO Certified Professional (LCP), Robin Sather, will be the judge and oversee the contestants throughout, offering advice as the stages get increasingly harder, pairs are eliminated and the pressure mounts. However, only one pair can be crowned the nation’s LEGO Masters.

     

    Banijay serves as the exclusive format and finished tape distributor globally for the format, which was created by Tuesdays Child Television and the LEGO Group.

     

    Philly de Lacey, CEO of Screentime New Zealand adds: “Following the success of LEGO Masters in Australia, the US and Europe, we’re so excited for LEGO fans in New Zealand to finally have the opportunity to compete in this incredible series.  We can’t wait to see what amazing designs Kiwis will bring to the LEGO table.”

     

    Lucas Green, Global Head of Content Operations at Banijay comments: “The LEGO brand is universally loved. It champions innovation and talent, and this, paired with the jeopardy and competition of creating jaw-dropping builds, is proving compelling viewing for all ages.  The international momentum of LEGO Mastersshows no sign of slowing down, and we’re incredibly proud 14 broadcasters have picked up the show.”

     

    Led by CEO Philly de Lacey, Screentime New Zealand produces award-winning drama, documentary and factual entertainment series. This includes a high-profile local comeback of entertainment hit Popstars, prime-time factual success Eat Well For Less NZ, and scripted success The Gulf.

  2. Banijay Further Builds LEGO® Masters Success with Two New European Deals

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    Banijay today announces LEGO Masters has been picked up in two new European markets, with the format now to sold to 13 broadcasters and counting.

     

    Spanish broadcaster Atresmedia has ordered a first series run from Banijay Iberia’s Shine Iberia, whilst TV 2 has commissioned the debut Norwegian adaptation from Mastiff Norway.

     

    Shine Iberia has launched its casting call for the hit entertainment format which sees pairs compete against each other to create the most awe-inspiring designs, brick models and wow the judges.  Production is also underway in Norway for TV 2, where its first-ever winner will be crowned by presenter and the 2010 Eurovision final host, Erik Solbakken, who will host the local production.

     

    LEGO Masters is a firm hit globally, with these commissions following a popular first primetime season in Germany which achieved an average 14.2% market share compared to the channel’s average of 10.6%. The show also launched in the home of LEGO, Denmark, where the first five episodes of season one achieved a 40.2% share.

     

    LEGO Masters was originally created by Tuesday’s Child Television and The LEGO Group, with Banijay serving as the exclusive format and finished tape distributor globally.

     

    Lucas Green, Global Head of Content Operations at Banijay comments: “There continues to be an ongoing trend for entertaining, warm and joyful viewing and this is central to the popularity of LEGO Masters. This format is a tried and tested ratings winner in major markets, delivering a broad co-viewing audience to broadcaster around the world.”

     

    Shine Iberia produces award-winning entertainment across both Spain and Portugal. Recent credits include MasterChef, Prodigies and The Voice Portugal, which recently won Best Entertainment Programme at the Impala de Televisão 2021 Awards.

     

    One of the largest production companies in Norway, Mastiff Norway has enjoyed great success with programmes such as The Best Singers, Paradise Hotel and Crime Scene Norway.

  3. Banijay Assembles Two New European Deals for LEGO® MASTERS

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    Banijay today announces two new adaptations for hit travelling format LEGO Masters, with Denmark and Finland the latest countries onboard.

     

    Danish production company Metronome, a Banijay company, has been commissioned to produce the show for TV2, and Endemol Shine Finland will be bringing the competition reality format to MTV3 audiences.

     

    LEGO Masters has now been produced in eleven markets, with local versions in US, UK, Australia, Germany, Belgium, the Netherlands, Sweden, Poland and France. 2020 was the best year yet for the format with seven productions airing across eight markets.

     

    In the US, FOX has confirmed a second series, once again hosted by Will Arnett. First series of LEGO Masters recently wrapped successfully in Poland and Sweden, whilst in France the debut in December ranked as the best launch for a new series on M6.

     

    In addition, Banijay Rights has landed numerous finished tape deals for the show.  In Italy, A+E Networks has acquired LEGO Masters Australia seasons 1- 3, LEGO Masters UK seasons 1 -2, and first seasons from the US, Sweden, and Netherlands for their channel BLAZE, meanwhile, WarnerMedia has also picked up LEGO Masters Australia season 1 for its free to air channel BOING.

     

    DPG Media in Belgium has picked up LEGO Masters Australia, USA and UK and Sony has licensed LEGO Masters USA Series 1 for Russia, CIS and Baltics.

     

    In the Nordics, TV4 Sweden and TV2 Denmark, and SVOD platform Cmore, have acquired the finished tape series of LEGO Masters Australia Season 1 & 2, UK Season 1 & 2, and USA Season 1.

     

    The format was originally created by Tuesday’s Child Television and The LEGO Group, and Banijay is the exclusive format and finished tape distributor of LEGO Masters globally.

     

    Lucas Green, Global Head of Content Operations, Creative Networks at Banijay says; “LEGO Masters continues to gain momentum and it’s brilliant to see this format travel to eleven markets and counting. This warm-hearted competition show attracts a broad family audience by offering viewers much-needed escapism, while celebrating creativity.”

     

    LEGO Masters pits pairs of ‘brick heads’ against each other in a quest to impress with their creativity, design and flair, driven by their unparalleled passion for the possibilities that start with a single LEGO brick. Mind-blowing brilliance will be on display, delivering family entertainment loaded with fun, action, drama and humour, and the odd topple.

     

    Endemol Shine Finland produce numerous adaptions of global hits for the Finnish market including MasterChef, Big Brother, All Together Now and The Biggest Loser.

     

    Danish production company Metronome is behind Banijay’s latest dating format Alone Together as well as relationship hit Fabulous Dads. It also produces a range of long-running non-scripted series including The Island, MasterChef, Taskmaster, The Block and Ex on the Beach.