Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.
Banijay is the world's largest independent content creation Group for television and multimedia platforms. Banijay is present in 16 territories.

Tag Archive: EndemolShine Boomdog

  1. EndemolShine Boomdog Expands into Colombia

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    EndemolShine Boomdog, part of Banijay Americas, is expanding its production operations into Colombia, building on its track record across Mexico and the U.S. Hispanic market, and further growing its presence in Latin America. As part of this expansion, EndemolShine Boomdog will establish a dedicated production company in the country, with operational capability on the ground.

    EndemolShine Boomdog, already the most prolific producer in Latin America – with more than 1,000 hours of original content annually and hit series like La Casa de los Famosos and Como Agua Para Chocolate (Like Water For Chocolate) – will now begin producing both scripted and unscripted original content in Colombia. This move expands on the format sales momentum built in the market by Banijay Rights and SVP Latin America, US Hispanics and Brazil, Michelle Wasserman.

    Ben Samek, CEO of Banijay Americas says: “Alejandro and the team at EndemolShine Boomdog have spent the last decade successfully producing many of Mexico’s most popular series.  Having already reached into broader Latin American audiences, Colombia is a natural next step, and with unmatched experience in delivering original multi-genre content, we’re confident they’ll create new hits for millions of viewers in the market.”

    Laurens Drillich, President, EndemolShine Latino says: “The Colombian TV marketplace has become one of the most important in all of Latin America, and this expansion builds on the strong format sales foundation established by Banijay Rights. With Endemol Shine Boomdog’s move into local production, we are not starting from scratch and are now in a great position to combine Banijay’s deep catalogue with the production expertise of Alejandro and his team.”

    Alejandro Rincón, EndemolShine Boomdog CEO says: “Launching our production efforts into Colombia with our colleagues at Banijay Americas creates a strong opportunity to engage with one of Latin America’s most vibrant markets. Colombian audiences are hungry for high-quality, original content, and our team at EndemolShine Boomdog is well-positioned to deliver stories that resonate and perform.”

    EndemolShine Boomdog’s portfolio includes Banijay Mexico & U.S. Hispanic; A Fábrica Mexico & U.S. Hispanic, its newly-launched scripted division; and Wide Angle, a state-of-the-art post-production facility in Mexico City.

    The company is behind some of the region’s most successful unscripted hits, including La Casa de los Famosos (Telemundo/Peacock), La Casa de los Famosos México (TelevisaUnivision), ¿Quién es la Máscara?, MasterChef Celebrity and Lo Tomas o Lo Dejas.

    Additionally, its award-winning scripted series Como Agua Para Chocolate (Like Water For Chocolate) has been renewed for a second season. This summer,  EndemolShine Boomdog partnered with acclaimed Latin American writer-producer, Leonardo Padrón, to launch Leonardo Padrón Productions, a venture focusing on high-impact scripted storytelling. The label will collaborate with A Fábrica Mexico & U.S. Hispanic to deliver a slate of distinctive content.

    Banijay Mexico & U.S. Hispanic also produces the hit unscripted series like LOL: Last One Laughing and Temptation Island in Mexico, Argentina, Colombia and Chile.

    EndemolShine Boomdog is part of Banijay Americas, led by CEO Ben Samek, with Laurens Drillich overseeing operations across Latin America.

  2. SANTIAGO ZAPATA NAMED SCRIPTED VICE PRESIDENT FOR A FÁBRICA MEXICO & U.S. HISPANIC

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    A Fábrica Mexico & U.S. Hispanic, part of Banijay Americas, has appointed award-winning producer, screenwriter and veteran industry executive Santiago Zapata as its new Scripted Vice President, it was announced today by Luiz Noronha, President of A Fábrica Mexico & U.S. Hispanic and Alejandro Rincón, CEO  EndemolShine Boomdog, who oversees the label.

    Zapata will oversee all scripted development and production for the recently launched Mexico City-based label. He joins from Ntertain Studios/Neon16, founded by former Sony Music Entertainment CEO Tommy Mottola and Lex Borrero, where he led the film & TV division out of Miami. There he developed a slate of films, original series, documentaries and brand collaborations for the U.S. and Latin American markets. Notable projects included collaborations with global icons including Will Smith, Thalia and Big Sean.

    Zapata also brings extensive experience behind the camera. He recently served as showrunner on the Disney+ series “Los Montaner” for two seasons, wrote and executive produced Netflix’s “La Firma” and Paramount+’s “Thalia’s Mixtape,” and is currently directing and producing a feature documentary on legendary music mogul Tommy Mottola.

    “’Santiago is a storyteller at heart and brings deep creative experience as an executive, along with a forward-thinking enthusiasm as a producer,” says Luiz Noronha. “He’s truly a breath of fresh air, with a strong foundation in both scripted and talent-driven projects. His collaborative spirit and instinctive understanding of client needs will keep us closely aligned with our partners and the stories they want to tell the world.”

    Santiago Zapata added, “I’m very grateful for this opportunity to join A Fábrica at such an exciting moment. Not only for what it represents for my career, but also on a personal level, as it allows me to grow alongside a team I truly admire for their talent, experience, and above all, their integrity. I’m incredibly excited about this new chapter, especially for the challenge of taking my work to the next level: trusting my instincts and creating stories that genuinely resonate with audiences.”

    Last month, EndemolShine Boomdog and Banijay Entertainment announced a partnership with acclaimed writer and producer, Leonardo Padrón, to launch Leonardo Padrón Productions. Focused on premium content, the venture will collaborate with A Fábrica Mexico & U.S. Hispanic to deliver a slate defined by distinctive storytelling. Several scripted drama series are currently in development with Padrón for Spanish-language audiences in the U.S., Mexico and Latin America, with initial projects expected to hit the marketplace later this year.

    Zapata began his career directing music videos, short films, and commercials, before joining Contento Films, a company instrumental in putting Medellín, Colombia on the global production map. Working alongside the local government, he helped design film-incentive programs that helped multiply the region’s audiovisual production output tenfold.

    He later led multiple production services in feature films for major studios like Universal Pictures, Paramount Pictures and MarVista Entertainment and that momentum carried him into independent film. As a writer and producer, his most notable credits include “The Boy” (2015), with Elijah Wood’s SpectreVision, “City of Dead Men” (2016), distributed by Gravitas Ventures and “Monos” (2019), the most-awarded film in Colombian history, shortlisted for the 2020 Academy Awards and Goya-nominated.

    His work has been honored at international festivals like Sundance, Berlinale, BFI London, San Sebastián, and Palm Springs International Film Festival, and more, and has been recognized by the Latin Grammys, MTV European Awards, and Premios Platino.

  3. ENDEMOLSHINE BOOMDOG, BANIJAY ENTERTAINMENT AND ACCLAIMED WRITER & PRODUCER LEONARDO PADRÓN UNITE TO LAUNCH “LEONARDO PADRÓN PRODUCTIONS”

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    )— EndemolShine Boomdog and Banijay Entertainment are teaming with acclaimed Latin American writer and producer, Leonardo Padrón to launch Leonardo Padrón Productions. Focused on premium content, the venture will partner with Banijay Americas label, A Fábrica Mexico & U.S. Hispanic, to deliver a slate defined by distinctive storytelling.

    Padrón, one of Latin America’s most renowned screenwriters, is the creative force behind gripping Netflix hits like visceral thriller Pálpito, and suspenseful tragedy Accidente, both top-ranking non-English series on the platform. His extensive body of work includes stand-out titles for Univision and Televisa, La Mujer del Diablo, Si nos Dejan, Amar a Muerte, and the revival of the classic Mexican novela Rubí. In film, he penned scripts such as Manuela Sáenz, La Libertadora del Libertador, La primera vez and Miranda. Originally from Caracas, Venezuela, he is also an award-winning poet, essayist, columnist and chronicle writer, alongside his renowned status as a film and television screenwriter and producer.

    Leonardo Padrón Productions will develop high-impact, character-driven dramas in partnership with A Fábrica Mexico & U.S. Hispanic, Banijay Americas’ scripted label launched earlier this year by EndemolShine Boomdog and A Fábrica (Brazil). In addition to the Mexican and U.S. Hispanic markets, the venture will collaborate with Banijay Entertainment’s scripted companies across its 21-market footprint, be able to capitalize on the group’s central Scripted Fund, and benefit from its vast distribution engine, Banijay Rights.

    Leonardo Padrón says: “Forming an alliance with EndemolShine Boomdog and Banijay Entertainment allows us to build on the most powerful tool we have, collaboration. Further building our shared creative muscle, this partnership will enable us to craft cross-border stories which connect with global audiences.”

    Alejandro Rincón, CEO, EndemolShine Boomdog says: “When establishing our new scripted division, Leonardo Padrón was the top choice to develop new projects with. His work is second-to-none in Latin America, across both TV and film, and his words resonate directly with audiences globally. Having Banijay Entertainment onboard reinforces our ambition to expand globally, and we can’t wait to take our development with Leonardo to the marketplace and bring his amazing stories to life.”

    Frédéric Balmary, Chief Business Officer, Banijay Entertainment says: “Leonardo Padrón is a master in dramatic tension, with a creative voice that’s both gripping and culturally impactful. As we grow our premium Spanish-language slate, this partnership offers an impressive opportunity to develop stories that reflect the Latin American identity while speaking to audiences everywhere. With the creative drive of A Fábrica Mexico & U.S. Hispanic, and the global reach of Banijay Entertainment, we are well-positioned to further bring Leonardo’s vision to the world.”

    A Fábrica Mexico & U.S. Hispanic’s team, led by Luiz Noronha and Alejandro Rincón, is currently developing multiple scripted drama series with Padrón for Spanish-language audiences in the U.S., Mexico and Latin America, with several initial projects expected to be available on the marketplace later this year. The company was unveiled in January, creating a premier content label in Mexico City dedicated to championing creativity and innovation in scripted storytelling, with a focus on developing and producing original Spanish-language scripted content for the respective regions and beyond. 

    Banijay Entertainment stands at the forefront of premium storymaking, with 60+ scripted labels creating a slate of new and returning titles like Carême (Shine Fiction / Apple TV), Buccaneers (The Forge/ Apple TV), House of Guinness (Kudos / Netflix), The Law According to Lidia Poët (Groenlandia / Netflix), Rogue Heroes (Kudos / BBC One), Wallander (Jarowskij/ YellowBird/ TV4), Culpa Mia and Culpa Tuya (Pokeepsie / Prime Video) and more.

  4. Deal or No Deal Returns to Mexico and US Hispanic with EndemolShine Boomdog

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    Content powerhouse Banijay Entertainment today announces the highly-anticipated return of Deal or No Deal to Mexico (“LO TOMAS O LO DEJAS”) and the US Hispanic market after a five-year hiatus. Produced by EndemolShine Boomdog, with post-production by Wide Angle, both part of Banijay Americas, the hit game show is set to air on TelevisaUnivision’s Las Estrellas in Mexico and UniMás for US Hispanic audiences, with 60 thrilling episodes of high-stakes decision-making and unforgettable moments.

    Presented by fan-favourite, actor and host Paul Stanley, Deal or No Deal Mexico challenges contestant’s intuition as they select from sealed briefcases, each containing mystery cash amounts, all while negotiating offers from the elusive Banker. With $100,000 USD at stake, every decision matters, keeping audiences on the edge of their seats.

    One of Banijay Entertainment’s most enduring hits, Deal or No Deal has been adapted in over 80 territories, with more than 350 productions since its 2002 Dutch debut. Recent reboots in UK, and South Africa, along with record-breaking viewership in Italy, highlight the format’s lasting appeal. The recently announced Swedish edition for TV4, produced by Meter/Jarowskij in partnership with the Postcode Lottery, marks its return after 11 years.

    Alejandro Rincón, Chief Executive Officer of EndemolShine Boomdog, says: “Deal or No Deal delivers gripping yet simple gameplay, delivering much-see entertainment. This high-volume, 60-episode commission marks a significant move by TelevisaUnivision, and is set to build a loyal following of both new and returning fans in both Mexico and across the US Hispanic market.”

    Lucas Green, Chief Content Officer, Operations at Banijay Entertainment says: “We are witnessing a global resurgence in game shows, with Deal or No Deal leading the charge. The return to Mexico and the US Hispanic market is testament to the format’s incredible, enduring ability to engage and excite broad audiences of all generations.”

    EndemolShine Boomdog, part of Banijay Americas, is the Spanish-language producer behind some of the most important television brands in Mexico and the United States. Based in Mexico City, EndemolShine Boomdog produces top non-scripted and scripted series including International Emmy nominated series Me Caigo de Risa, Los 50, ¿Quién es la Máscara?, La Casa de los Famosos, La Casa de los Famosos México, MasterChef Celebrity, and global hit drama Como Agua Para Chocolate among many others. With a commitment to delivering top-tier content for Mexican, Latin American and US Hispanic audiences, the company continues to bring globally successful franchises to the market.

  5. Banijay’s Reality Competition, The Fifty, Is Adapted For The First Time For The US Hispanic Market

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    Content powerhouse, Banijay, today announces The Fifty (Les Cinquante) will be adapted for the US Hispanic market. Produced by EndemolShine Boomdog, part of Banijay Americas, for Telemundo, Los 50 is the first international version of the reality competition created by Banijay Productions France.

    In the US Hispanic version, known as Los 50, stars will come together in a competition like no other.  They will live together in an exotic hacienda while competing against each other in a relentless and unpredictable game.  As they face challenges posed by the masked game master, they will have to make alliances and develop strategies to avoid elimination.  With each game, they play in the hopes of adding money to the grand prize which can total up to $350,000.  In the end, only one player will walk away with the cash and, in a first for Telemundo, one fan of the show will also win a part of the prize pot.

    Alejandro Rincón, CEO at EndemolShine Boomdog says: “It’s the perfect time to produce The Fifty for the US Hispanic market as it entertains and taps into the desire for psychological gameshows, as well as connecting celebrities and their fans. We are excited to be the first country to add our local twist to this innovative IP.”

    Lucas Green, Chief Content Officer, Operations at Banijay adds: “It is fantastic to mark the very first international version of The Fifty with EndemolShine Boomdog. Producing an adaptation which is sure to have audiences of all ages on the edge of their seats, it is interactive, full of twists and a testament to the creativity within Banijay. We firmly believe this is just the start for the reality competition format, which was initially supported off-the-ground by our global Creative Fund.”

    Created in 2022 by Banijay Productions France for W9, the show not only improved the channel’s ratings by 48% but also became its best premiere since 2016, and the most watched programme on streamer 6 Play.

    EndemolShine Boomdog’s credits include MasterChef Mexico and Latino; La Casa de los Famosas and Are You For Real?; as well as scripted series, Subete a Mi Moto, for Prime Video; Nicky Jam: El Ganador for Netflix; International Emmy winner, El Vato, for NBCUniverso; and Todo Por Lucy for Prime Video.