Banijay today announces Race For The Rings, an original new adventure reality show co-produced by EndemolShine Nederland, part of Banijay Benelux and Beau van Erven Dorens’ production company, Kale Jackhals Productions. The show has been commissioned by RTL 4.
Race For The Rings puts engaged couples to the test as they cross the desert in Jordan, competing for the honeymoon of their dreams. Throughout the series they will take part in challenges which range from physical, mental and even hilariously comical. However, beautiful as the country is, the conditions are harsh. Which couple will thrive as strategies develop, alliances form and communication is tested? Only one loved-up pair will win the game and a well-deserved honeymoon. Presented by Beau van Erven Dorens (Deal or No Deal),this format is action-packed, high-energy, and full of reality moments.
Rob van der Vleugel, producer, Endemol Shine Nederland comments: “Filming Race For The Rings in Jordan was no mean feat, but it was an incredible experience and I am proud of the final version and team of creatives I worked alongside. This new adventure format is utterly engaging with every challenge revealing a new side to the couples to leave audiences gripped.”
James Townley, Global Head of Content Development at Banijay adds: “This new upbeat adventure format is sensational in every aspect with epic challenges and impressive scenery. Combining competition, reality, relationships and much more, RaceFor The Rings has all the key elements which will appeal to a global audience. Alongside Blow Up, EndemolShine Nederland is developing bold, innovative new shows which we feel have a lot of international potential.”
EndemolShine Nederland, part of Banijay Benelux, creates high-class multi-genre productions. Its notable shows include Big Brother, LEGO® Masters, Deal or No Deal, as well as new formats Blow Up and Domino Challenge which premiered as the number one show in its slot for shoppers aged 25 – 54.
The Natural Studios, a joint venture with Banijay, the world’s largest independent producer/distributor, today announces it has formalized a partnership with YouTube sensation, Coyote Peterson. Through this deal, the fearless wildlife documenter will collaborate with onscreen adventure star, Bear Grylls and the label’s Co-CEO, Delbert Shoopman, in creating new IP for audiences worldwide.
Peterson first landed on screens in 2014 via his YouTube channel, Brave Wilderness, which now boasts nearly 20-million subscribers. Referred to as “The King of Sting”, he became a significant figure in the wildlife space as his wildly entertaining encounters with the world’s most dangerous, and often misunderstood, species have racked up billions of views. From unfathomable interactions with stinging insects like the notorious murder hornet, to venomous bites at the merciless jaws of giant centipedes, his extreme approach has earned him a fearless reputation and a global following. Yet his work goes far beyond the extreme bites and stings, as his content cleverly boasts a rich layer of education and always embraces a powerful message for the conservation of our planet’s species. Outside the fanbase he has built, in 2015, he picked up an International Emmy Kids Award for his online series, Breaking Trail, and since 2017, has proudly held a Guinness World Record for the most-subscribed account dedicated to animals in the digital landscape.
After taking YouTube by storm, he has since gone on to be the face of Animal Planet’s internationally distributed Coyote Peterson: Brave the Wild, and has also appeared on a multitude of day and night-time talk shows including Conan,where he appeared alongside Jeff Goldblum, The Late Show with Stephen Colbert, and during the pandemic, stepped up for a video call with U.S. President, Joe Biden, and Dr. Anthony Fauci, to promote the vaccine programme.
Bear Grylls comments: “The Natural Studios was born from a passion for adventure and many of our strategic partnerships have been concentrated in this space. Coyote is a raw talent who has captured a global market, and he lives and breathes our sense of adventure exploration. Millions around the world have been inspired by his YouTube endeavours and this love of wildlife. Together with Del and the team, I can’t wait to see how we can bring his passion and spirit to our clients in both the US and beyond.”
Coyote Peterson comments: “Over the past decade, my team and I have worked tirelessly to be this generation’s voice for the animals of our planet. On every step of the journey, I’ve followed and have been inspired by the career that Bear has built, always dreaming that one day I would have the chance to venture alongside him. They say that with hard work, dreams come true, for me, this is that moment, the opportunity of a lifetime. No one knows mud, blood, sweat and tears better than Bear and by teaming up with The Natural Studios, we will have an unprecedented positive influence on the adventure and wildlife space for generations to come.”
Peterson and Grylls will kick off their collaboration by putting a focus into conservation. The Brave Wilderness YouTube channel just released a juggernaut episode titled The Game of Horns which is focused on the plight of Africa’s rhinoceros’ species. Lensed in the Eastern Cape, it delivers a powerful message and prompts viewers to get behind Peterson and Grylls’ “Save the Horns” fundraising initiative, which will ultimately bring greater protections to these vanishing giants.
Banijay Kids and Family today announces a raft of sales for the all-new pre-school animated comedy series Mumfie (78×7’). A co-production between Zodiak Kids and Family France and Italian animation studio Animoka, alongside France Télévisions and Rai (Italy), the series has sold to ITV for ITVBe (UK), Warner Bros. Discovery (for its new preschool brand Cartoonito in Australia, New Zealand, Southeast Asia and South Korea), AMC Network International’s JimJam (CEE, MENA & Portugal), SVT (Sweden) and kids channel ejunior, from evision, part of e& life from e& (formerly known as Etisalat Group) (UAE).
Earlier this month, Mumfie was awarded Best Pre-School TV Series at the 2022 Cartoons on the Bay Pulcinella Awards. Directed by Daniel Dubuis, the adaptation is based on Britt Allcroft’s Magic Adventures of Mumfie. The series has recently launched in France and Italy, and it was previously announced that Mumfie has also secured a pre-sale from KiKA Germany.
Delphine Dumont, Chief Commercial Officer, Banijay Kids and Family says: “The world of Mumfie is loved and treasured by so many, and it has been joyous to bring the characters to life once more, to delight a whole new generation of children. This raft of international sales is testament to the strength of the brand and the fantastic job the teams at Animoka and Zodiak Kids and Family Francehave done in creating a captivating, warm and uplifting series.”
Mumfie features the optimistic young elephant Mumfie, alongside his best friends, Pinkey the flying pig and Jelly Bean the colour-changing jellyfish. Meeting an eclectic array of animal friends along the way, the trio embark on a series of adventures. In a world where nothing is quite as it seems, no challenge is too tough for the loveable Mumfie and his friends to overcome.
Zodiak Kids and Family Distribution own international distribution rights to the series.
Britt Allcroft’s Mumfiewas a classically animated children’s musical series, first shown in the 1990’s. The series was lauded for its gentle storytelling and earned top ratings.
Acclaimed Swedish label, Yellow Bird, a Banijay company, today announces a partnership with award-winning director/ screenwriter Måns Mårlind, and animation company Brokendoll to develop Before They Were Gods, a new animation series for the international market.
Created by Måns Mårlind (Midnight Sun, The Bridge), with the support and backing of legendary musician and writer Nick Cave and Swedish rock star Thåström, Before They Were Gods is a story of a friendship between the two stars as young teenage boys, both completely unaware they will turn into major rock gods in just a few years. The series is about their search for the ultimate truth, everlasting beauty, and cheap wine. Sometimes they find it, but mostly not. Always there, close to them both, is the promise of endless love in the form of the mysterious and beautiful Linnea who they have both deeply fallen for.
At just 14, they speak like idealistic adults with a discourse bordering on the philosophical. Thåström is a harsh existentialist, political and speaks succinctly. Cave is the opposite, a struggling Dionysian agnostic, and a romantic dreamer who swims in words. It’s set in Sweden, but all dialogue is in English.
Måns Mårlind says: “This is a dream project that literally came to me in a dream. While asleep, I watched two of my musical heroes as young teenagers, drinking cheap beer while discussing love and the meaning of life. I woke up writing and have been trying to catch up with them ever since.”
Nick Cave says: “Since I was never in Sweden in 1971 and haven’t ever met Thåström, I am obviously intrigued to find out what we never did.”
Thåström says: “I always wanted to be a cartoon hero.”
Stefan Baron, CEO of Yellow Bird says: “Cool and darkly funny, Before They Were Gods will be a unique feel-good animation series for the international market. Måns Mårlind is leading the creative charge, and with the full support of legendary rock stars Nick Cave and Thåström, this is set to be an authentic adventure, with a killer soundtrack and storyline to attract audiences worldwide.”
Arvid Steen, Creative Director Brokendoll says: “Creating a believable art style for adult animation is the holy grail for any animator trying to break new ground. Måns’ vision to bring the grittiness, detail, and richness of old Swedish comics into the musical worlds of Cave and Thåström is the perfect way to do it.”
Nick Cave, born in 1957 in the small Australian town of Warracknabeal, has become one of the most iconic artists of our time. Forming Birthday Party and Nick Cave and the Bad Seeds in a post-punk era, Cave has been performing music for more than forty years. His latest album with the Bad Seeds, Ghosteen, has been widely received as his best work ever. Cave’s body of work also covers a wide range of media and methods of expression including film score composition, ceramic sculpture and writing novels. Over the last two years his Red Hand Files website and ‘Conversation With’ live events have seen Cave exploring deeper and more direct relationships with his fans.
Nick Cave and the Bad Seeds is currently performing a 34-date tour across key cities such as London, Berlin, Helsinki, Zagreb, Gothenburg and Paris. His latest film, This Much I Know To Be True, directed by Andrew Dominik went to cinemas worldwide in May, following its critically acclaimed world premiere at the Berlin Film Festival.
Thåström, also born in 1957, was raised in the working-class Swedish suburb of Högdalen, Stockholm. He played in Sweden’s most famous punk band Ebba Grön, new wave group Imperiet and industrial band Peace, Love and Pitbulls. Since 1989, Thåström has continued to perform and create music, both in a solo capacity and in various bands. In 2021 he released his tenth album entitled Dom som skiner(Those Who Beam), loved by both audiences and critics. Thåström just completed a sold-out tour across Scandinavia and will be a special guest with The Rolling Stones in Stockholm this July.
Måns Mårlind is well-known for both writing and directing, behind the award-winning Midnight Sun, which has sold to more than 120 territories worldwide, and critically acclaimed series Bron (The Bridge), which has been shown in 161 countries and remade in five territories. He has also directed feature-length films, including Swedish feature Storm, the Hollywood feature Shelter, starring Julianne Moore, and the Hollywood blockbuster Underworld: Awakening, pulling in over $160 million in the box office. His latest work is the TV series Shadowplay (The Defeated) starring Taylor Kitsch, Nina Hoss, Tuppence Middleton, Michael C Hall and Sebastian Koch which he wrote, directed and co-produced. Mårlind is represented by Zero Gravity, with Agentfirman covering Scandinavia.
Acclaimed Swedish company Yellow Bird is behind a raft of award-winning local and international hits, including Millennium Trilogy, Young Wallander, Rebecca Martinsson, Headhunters, Occupied and Bäckström. The company is part of Banijay’s network of over 50 scripted labels, led by Lars Blomgren, working across UK, US, Mexico, Australia, Nordics, Germany, Benelux, France, Iberia, Israel, Italy, Poland, and India.
Brokendoll is an award-winning creative studio with offices in Stockholm, Sweden, and San Francisco, USA. Brokendoll’s creative directors and producers have worked across both long and short form entertainment IP, including the Oscar winning Searching for Sugarman, Her, The 100-Year-Old Who Climbed out the Window, Disappeared, as well as the ground-breaking adult animation series Myggan.
Banijay today announces Endemol Shine Poland, a Banijay company, will produce hit format Don’t Forget the Lyrics for TVP2. Previously produced by Mastiff Poland, Endemol Shine Poland will bring the format back after a ten-year hiatus.
Don’t Forget the Lyrics is a music extravaganza show that challenges contestants to try to fill in missing song lyrics for the chance to win a cash prize. From Aretha Franklin to Harry Styles, the contestants take to the stage and, accompanied by a live band, belt out the tunes. However, can they keep singing when the lyrics stop? The revived Polish version will be hosted by celebrity couple Sławomir and Kajra.
Ryszard Sibiliski, Managing Director at Endemol Shine Poland says: “Don’t Forget the Lyrics is a high-stakes game show that delivers big, bold entertainment and escapism for a wide audience. We’re delighted to have Sławomir and Kajra on board, as they bring such a great energy to the project that audiences will love.”
Lucas Green, Global Head of Content Operations at Banijay adds: “Don’t Forget The Lyrics is the ultimate singing gameshow – with a feelgood atmosphere, a live band and upbeat music, it is primetime entertainment for all ages. With continued success around the globe and strong returns to key markets including the U.S. and Italy, we’re delighted the format has returned to Poland.”
Originally created by FOX, Don’t Forget the Lyrics has been adapted in over 30 territories. The recently launched reboot in the U.S. was hosted by Emmy nominee, Niecy Nash, and produced by Banijay’s Bunim Murray Productions and Apploff Entertainment. Italy too brought the series back earlier this year with strong ratings. In France, the show has aired continuously since 2007, hitting the milestone of 5000 episodes in 2021.
Endemol Shine Poland has been producing high-quality multi-genre programming for over 20 years. This includes adapting international brands such as Big Brother, LEGO® Masters, Fort Boyard and The Million Pound Drop for the Polish audience. Its slate also includes premium scripted such as Our Century, The Crack and Netflix’s Squared Love.
Banijay Kids and Family today announces it has signed an option agreement with Canadian children’s publisher Kids Can Press to develop a preschool series based on the acclaimed picture book Arnold the Super-ish Hero.
Written by Heather Tekavec and illustrated by Guillaume Perreault, the story follows Arnold, who helps out at his family’s superhero business. The only catch is that Arnold doesn’t have a superpower of his own. One day a call comes into superhero HQ from a little girl in need, and being the only one around, Arnold jumps into action. Determined to succeed as a hero, Arnold helps all kinds of people along the way. He does so many good deeds the city celebrates their newest hero: Super Nice Guy! Arnold discovers that all you need to be a hero is the power of kindness.
Gary Milne, Head of Content Development, Banijay Kids & Family says: “As soon as I read Arnold the Super-ish Hero, I fell in love with the character and the wonderful notion that kindness is a superpower. Heather and Guillaume have created a delightful story that will translate beautifully on screen.”
“We’re delighted to work with Banijay Kids and Family to introduce more young fans to our favourite superhero,” says Lisa Lyons Johnston, President and Publisher, Kids Can Press. “Having had a sneak peek at early script and visual development, we’re confident that the team will bring Heather and Guillaume’s endearing and funny underdog story fully to life, and we can’t wait to see Arnold’s superhero-ish leap from page to screen.”
Arnold the Super-ish Hero is published by Kids Can Press, part of the Corus Entertainment family.
Banijay today confirms Banijay Finland will produce SAS: Who Dares Wins for Nelonen’s SVOD platform Ruutu. Set to air this year, the latest commission will feature a line-up of celebrities who will be put through an extraordinary series of physical and psychological tests.
The format sees recruits undertake a unique version of the special forces selection process to discover if they have what is required to be chosen for the elite training corp. The Finnish training team is headed up by Navy veteran Janne Lehtonen, who is joined by a team of former elite servicemen to run the course and provide a unique insight into the process. From endurance tasks to facing their fears and interrogations, the famous faces will be put through their paces in this thrilling and engaging new adaptation.
Tatu Ferchen, CEO at Banijay Finland comments: “This is a gripping format which we’re delighted to bring to Finland. The celebrities are raring to go and whilst many love the outdoors and fitness, the Nelonen audience will witness them navigate one of the toughest tests of their career.”
Lucas Green, Global Head of Content Operations at Banijay adds: “SAS: Who Dares Wins is an authentic and inspiring format, that has proved a ratings hit from the UK and Australia to Denmark. Showcasing resilience, strength, teamwork, and achievement, as the recruits go beyond their comfort zones, the journey the participants undergo is proving unmissable for audiences of all ages.”
Created by UK production company Minnow Films, Banijay Rights holds the global distribution rights for SAS: Who Dares Wins. Finland marks the seventh territory to adapt the format with Denmark, Sweden and Australia already producing successful versions. It also continues its strong run in the UK with the latest civilian series at number one in its slot for young adults.
This commission will add to Banijay Finland’s strong slate of offerings with its key credits including internationally renowned brands such as Survivor,Temptation Island, Dancing with the Stars and The Best Singers amongst others.
Endemol Shine Finland, today announces Paria Eskandari will join the acclaimed company as a producer. Starting in August, she will bolster the scripted arm of the company, reporting to Head of Scripted Max Malka.
Having worked on prestigious international feature films, Eskandari will work with Max Malka as a producer of Endemol Shine Finland’s scripted series and films. She joins from Aamu Film Company, where she line-produced the award-winning films, Any Day Now and Cannes Grand Prix winner CompartmentNo.6, as well as The Woodcutter Story, which premiered at this year’s Cannes Critics’ Week. In addition, Eskandari has worked on the new YA series, Zone-B, for Yle, as well as several documentaries and short films.
Max Malka, Head of Scripted at Endemol Shine Finland comments: “Paria is well-known as a dedicated filmmaker who focuses on both the story and the people. She has a fantastic reputation within the film community, and her expertise will ensure we further grow our scripted slate and bring our know-how to the Finnish and international market. It’s going to be an absolute pleasure to work on several interesting new projects together.”
Paria Eskandari says: “I am excited to get an opportunity to start building productions at Endemolshine Finland. It is important that I have inspiring talents around me that share the same values as I do. Having always admired Max Malka as a filmmaker, I can’t wait to start creating unique stories together.”
Unne Sormunen, Managing Director of Endemol Shine Finland adds: “We are very pleased to welcome Paria Eskandari to our talented scripted team and Banijay’s stellar international collective of producers. With Paria’s enthusiasm and talent, we can further build our slate of sustainably produced projects aimed at local and international markets.”
Endemol Shine Finland, a Banijay company, is one of the country’s largest production companies, with a strong portfolio of non-scripted hits including Big Brother, LEGO® Masters, MasterChef, as well as new original IP Save the Date. The company is also producing premium scripted shows like the Netflix-Yle co-production Dance Brothers, set to premiere in 2023.
Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announces its partnership with Banijay Rights, the global distribution arm of world-leading independent TV producer Banijay, to drive its Free Ad-supported Streaming TV (FAST) strategy worldwide.
Amagi has facilitated channel creation, distribution and monetization for Banijay Rights on key FAST platforms such as Samsung TV Plus, The Roku Channel, Freevee, LG Channels and more.
Banijay is one of the largest content producers and distributors of TV content in the world and has a multi-genre catalogue of 130,000 hours of original standout programming that includes hit shows such as Survivor, Black Mirror, MasterChef and more.
Meanwhile, Amagi is the torchbearer of the global FAST ecosystem having established early leadership in the domain with 50+ FAST platform partnerships and 100 other OTT platform partnerships.
“As a key member of the content marketplace, connecting premium content providers with the most sought-after OTT platforms, we were ecstatic to collaborate with Banijay Rights,” said Srinivasan KA, co-founder, Amagi. “FAST is increasingly becoming synonymous with quality programming. It’s exactly where a media powerhouse like Banijay Rights should be, and we’re thrilled to have facilitated that.”
Banijay Rights has also sought to leverage the benefits of Amagi’s cutting-edge cloud-led innovations to amplify their reach and revenue in the FAST space. Amagi CLOUDPORT – one of the key solutions that Banijay Rights has availed – is a versatile cloud-built channel playout and distribution solution, with its ability to centrally manage multi-country feeds and improve the efficiency of large broadcast operations. Other solutions such as Amagi THUNDERSTORM and Amagi PLANNER have been utilised by Banijay Rights for dynamic ad insertion and automated content scheduling, delivering a seamless ad and program experience to their viewers.
“At Banijay Rights we are uncompromising in our commitment to quality, and we’ve always associated ourselves with content projects that are powerful and transformative. Our choice of technology partners is no different – and we look forward to accomplishing great things with Amagi.” said Shaun Keeble, VP Digital, Banijay Rights.
Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. The company also has a state-of-the-art cloud broadcast operations center that can support 1000+ live linear channels. Amagi clients include ABS-CBN, A+E Networks UK, beIN Sports, Curiosity Stream, Discovery Networks, Fox Networks, Fremantle, Gusto TV, NBCUniversal, Tastemade, Tegna, USA Today, Vice Media and Warner Media, among others.
For more information about Amagi and its streaming TV solutions, visit www.amagi.com.
Banijay Kids and Family today announces Zodiak Kids and Family France, and South Korean studio, Pingo Entertainment, are co-producing a new high-quality CGI action-comedy animation series, Shasha & Milo (26×22’) with broadcast partners Tencent Video (China).
The series features 12-year-old twins Shasha and Milo, as they juggle school and home lives with a secret new role as the Crescent Island Guardians. Imbued with the power to transform between human, cat and a formidable hybrid form, Shasha and Milo are tasked with protecting Crescent Island from the dark forces that lurk beneath it… whilst navigating the daily complexities of preteen life.
Production on Shasha & Milo has begun. Benoît di Sabatino, Gary Milne and Hee Seok Shin serve as Executive Producers, with Seul Gee Yoo as Co-Director and Creative Producer and Hyeong Min Kim as Co-Director.
Benoît Di Sabatino, CEO, Banijay Kids and Family says: “The teams at Zodiak Kids and Family France, and Pingo Entertainment, are creating a visually striking, high-end series that is already generating huge broadcaster interest. With a unique concept, exciting storylines and strong characters with global appeal, we strongly believe Shasha & Milo will quickly establish itself as a standout brand in the kids entertainment space.”
Pingo Entertainment’s CEO Hee Seok Shin says: “As the directing and production is being done in South Korea, Pingo Entertainment is committed to delivering an entertaining show to all of our viewers worldwide.”
Selina She, Director of Kids’ IP Development and Programming Centre at Tencent Video says: “We are delighted to work with the talented partners and introduce the dazzling adventure of Shasha & Milo to our audience. Its unique and irresistible mix of gripping storylines, spirited characters, intriguing plots, and relatable pre-teen life is going to have a strong appeal to our young viewers.”
Zodiak Kids and Family Distribution own international distribution rights to the series.
Banijay Brands today announces new licensing deals for global hit drama Peaky Blinders, in collaboration with series owner and producer Caryn Mandabach Productions. These new partnerships build on the brand’s hugely successful portfolio, as the global hit series heads towards its dramatic conclusion, with season six launching on Netflix on the 10th of June in the U.S. and other markets.
Banijay Brands has collaborated with the leading craftsmen at Conway Stewart for a global limited-edition Peaky Blinders branded range of luxury pens, available online now. In addition, the brand builds its apparel offering, partnering with Drew Pearsons for a UK range of high-quality, Peaky Blinders inspired caps.
Recent additions to the Peaky Blinders portfolio include Endemol Shine North America’s partnership with Bushmills Irish Whiskey, for the first official whiskey for the hit series, which is set to launch in 2022 in the U.S.; the Peaky Blinders themed Risk board game which is now available to pre-order ahead of its UK April release in GAME retail stores; the recent opening of Endemol Shine Brazil and Escape 60’s Peaky Blindersthemed escape room and the upcoming launch of Peaky Blinders: The King’s Ransom VR game from Maze Theory.
Further extending the world of Peaky Blinders, brand-owner and series producer Caryn Mandabach Productions recently announced a brand-new immersive theatre show Peaky Blinders: The Rise, opening in summer 2022 at The Vanguard Theatre, Camden, and Peaky Blinders: The Redemption of Thomas Shelby, a first-of-its-kind dance theatre show, running 2022/23, written and adapted for the stage by Steven Knight.
Alice Bernardi, Director of International Brand Licensing, Banijay Brands comments: “Peaky Blinders is a global phenomenon which translates incredibly well in the brand licensing space. It is a hot property right now, with a surge in demand from both audiences, and licensees who are keen to work with us. By collaborating with experienced and reliable partners, we are able to continue offering high-quality products and experiences for fans of the show to enjoy for years to come.”
Susan Waddell, Managing Director, Caryn Mandabach Productions said: “We are thrilled with the response to the most recent book and game launches and even more delighted to see these new products come to market which we know our global Peaky Blinders fanbase will be delighted with.”
The current portfolio of official Peaky Blinders products is performing strongly, with the Peaky Blinderscookbook from White Lion Publishing (Quarto Group) becoming a March 2022 bestseller in the UK, hitting number nine in the top-ten hardback nonfiction charts, and number five in the food and drink category; the limited-edition Peaky Blinders Monopoly board game which was recently released in the UK completely sold out; and the Peaky Blinders official webstore had a record-breaking month during the airing of series six in the U.K.
The recently aired season six was the UK’s number one drama of the year for young adults, with over 17 million views on BBC iPlayer to date. The final chapter will be released on Netflix from the 10th of June in the U.S. and other key territories. Sold to more than 180 countries, the series, distributed by Banijay Rights, is widely available internationally on Netflix. Banijay represents a range of global ancillary rights for the Peaky Blinders brand.
The multi-award-winning gangster epic series was created and written by Steven Knight (Dirty Pretty Things, Eastern Promises and Locke). Peaky Blinders is owned and produced by Caryn Mandabach Productions and co-produced with Banijay’s Tiger Aspect Productions. Caryn Mandabach Productions owns the global Peaky Blinders brand.
Banijay Brands, in collaboration with Endemol Shine North America, will be attending Licensing Expo on 24-26 May in Las Vegas, showcasing its diverse portfolio of IP, including the worldwide smash-hit cookery show MasterChef; the multi-award-winning cult drama Peaky Blinders; the Netflix hit anthology series Black Mirror; internationally-loved digital animation Simon’s Cat; and British icon Mr Bean.
Banijay Brands is co-sponsor of this year’s Licensing Expo opening party, which will feature a Peaky Blinders branded bar. It is also sponsoring the show badge, which incorporates a competition for attendees to win a case of MasterChef wine.
In addition, MasterChef and Peaky Blinders have been shortlisted in the 2022 Licensing International Excellence Awards for Best Live Action Entertainment Brand, and Best Product – Appliances, Electronics or Housewares for an Entertainment Property respectively.
Owain Walbyoff, Chief Commercial Officer, Banijay says: “We are keenly exploring new opportunities and emerging technologies as we continue to drive consumer engagement with our brands. Banijay’s world-class portfolio provides endless opportunities for authentic products and experiences, and we look forward to forging new partnerships across multiple categories.”
Banijay Brands controls the brand licensing rights to some of the most high-profile and creative IP in the world across multiple genres from scripted to entertainment.
Award-winning anthology Black Mirror explores themes of contemporary techno-paranoia. Available on Netflix globally, the series, created by Charlie Brooker, boasts a stellar fanbase with numerous industry accolades including Emmy’s, International Emmy’s, BAFTA Craft Awards and a Rose d’Or.
Peaky Blinders is the award-winning crime drama that is sold to more than 180 countries, airing on BBC One in the U.K. and widely available internationally on Netflix. The final season will be launching in the U.S. and other international markets from 10th June. The recently aired season six was the UK’s number one drama of the year for young adults, with over 17 million views on BBC iPlayer to date. Brand-owner and series producer Caryn Mandabach Productions recently announced an immersive theatre show and a first-of-its-kind dance theatre show which will run through to 2023.
Simon’s Cat is one of the biggest YouTube sensations of recent years. From a single free-to-air, two-minute cartoon, it has gone on to become a major global success, with not only 1.3bn views and 5.7 million subscribers on YouTube but also over 15m followers and over 1bn views across social media too.
MasterChef is the most travelled food format, last year celebrating 500 seasons airing globally since its 2005 reboot. With more than 65 local versions aired in over 200 countries, the MasterChef brand is respected and recognised all around the world.
Adventure-reality stalwart Survivor was last year ranked #1 Best Reality Show of All Time by Variety magazine. One of the most watched formats around the world, last year was its most successful to-date with 24 productions.
The global game show phenomenon Deal or No Deal has been commissioned in 83 territories worldwide with 324 productions internationally. A ground-breaking show known all around the world, contestants play and deal for a top cash prize in a contest of nerves, luck and raw intuition.
Action-packed family entertainment brand Wipeout has won the world over with its zany crashes, smashes and hilarious mud splashes. Following the success of the recent U.S. reboot, which was the No. 1 unscripted series on cable, the John Cena and Nicole Byer fronted version has been renewed for a new season. Wipeout continues to grow a substantial digital audience with over 10 million active followers worldwide across Twitter, Instagram, Facebook and YouTube.
Banijay is home to a raft of homes and interiors titles including the award-winning Your Home Made Perfect, Your Garden Made Perfect and the Alan Carr hosted Interior Design Masters. From the use of cutting-edge technology and VR to the competitive world of interior design, these increasingly popular brands are synonymous with innovative and stylish transformations.
Mr. Bean is a globally loved animation that has been in continual distribution for over 30 years. A pioneer for Banijay, the brand recently became the company’s first activation in the Metaverse with a Mr Bean NFT drop. The brand has amassed a huge digital following across a number of platforms with over 129 million followers on Facebook, making it the biggest TV brand on the platform; nearly 50 million subscribers and 15 billion lifetime views across official YouTube channels; 8.7 million followers on Instagram; and 8.3 million likes on TikTok.
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