Content powerhouse, Banijay Entertainment, today announces a brand-new factual entertainment format La Meilleure Destination Vacances (The Best Holiday Destination) for M6. Produced by Endemol France, the show launches just in time for summer on 21 June.

As one of the world’s most visited countries, France offers stunning landscapes, leading gastronomy, and rich cultural heritage. The Best Holiday Destination taps into this richness, sending a panel of beloved personalities on a mission to uncover the country’s ultimate summer getaway. Élodie Gossuin (former Miss France and TV presenter), acclaimed chef Christian Etchebest, and holiday expert Lauriane Gepner, will travel to three iconic regions— Côte d’Azur, Brittany, and Basque Country. In each episode, they explore two destinations within the same region, guided by local ambassadors showcasing the key attractions, cultural gems, and unforgettable experiences. The panel will then score each destination against a set of criteria, with only one being crowned Best Holiday Destination.

Jean-Louis Blot, CEO Endemol France says: “The Best Holiday Destination is a true celebration of France’s culture and charm. It combines travel, authenticity, and light-hearted competition into a feel-good series that will inspire viewers to rediscover these regions right at their doorstep.”

James Townley, Chief Content Officer, Development at Banijay Entertainment adds: “Endemol France has a proven track record for creating standout entertainment formats, and The Best Holiday Destination is no exception. Bursting with local flavour, compelling storytelling, and escapism, it offers a fresh and authentic take on travel that feels timely and universally appealing.”

The Best Holiday Destination sits as part of Banijay Entertainment’s expansive 205,000-hour catalogue. As K7’s continued “Distributor of the Year”, the group now has 33 formats produced in 3+ territories and landed 250+ new non-scripted launches last year, making it the leading European studio.

Endemol France, part of Banijay France, is a non-scripted juggernaut having produced recent hits such as Star Academy, LEGO^® Masters, Celebrity Hunted, and LOL: Last One Laughing.