Content powerhouse Banijay today announces hit format Big Brother will be adapted in Chile for the first time.
In a deal with Banijay Rights, the reality series will broadcast on Chilevision this year. Produced by Chilevision and Kuarzo, the show will be the first time Chile has produced its own version and will build on the success of the pan regional series which last aired 18 years ago.
Last year Banijay format Big Brother had its most successful year yet, with 33 productions airing across 26 markets. Originally created by EndemolShine Nederland, Big Brother has had 67 adaptations. The celebrity version was named Spin-Off of the Year in K7 Media’s 2021-2022 report. This latest commission follows the successful Argentinean reboot.
The agreement was brokered by Michelle Wasserman, SVP Latam, USH & Brazil, Banijay Rights, who said: “Big Brother is a tried and tested hit and we are thrilled to strike a deal for the first Chilean version. There is great momentum across Latin America for this iconic format, with Argentina’s recent return highlighting how powerful and relevant this programme still is.”
Lucas Green, Global Head of Content Operations at Banijay adds: “With last year being the best yet for Big Brother, we are excited to further build on its success and bring the legendary show to a new market in this deal with Chile. The ongoing popularity is testament to the strength of the format which enables audiences to relate, connect, and be entertained by Big Brother. We look forward to continually extending the format withnew territories such as Chile, long running series like the milestone 25th season in the US, and reboots including the UK set for 2023.”
Big Brother sees a group of people from all walks of life, agree to be locked up in a house fitted with cameras that record their every move. With no contact from the outside world, participants must learn how to co-habit with their new housemates whilst competing against them every week in physical and mental challenges.